Social Media Marketing Coordinator

Sony Pictures Entertainment Korea is looking for a talented Social Media Marketing Coordinator to join our Marketing team on a fixed-term contract.

Based in our Seoul office and reporting to the Marketing Director, this role plays a key part in shaping how Sony Pictures’ theatrical releases connect with Korean audiences across social, digital, and influencer platforms. If you live and breathe film, understand local digital culture, and know how to turn global content into locally relevant conversation, this role is for you.

What You’ll Be Doing

• Plan and execute social media strategies for all theatrically released titles in cooperation with internal team and agencies.

• Manage and approve daily social media postings proposed by digital agencies for all owned media platforms including Sony Pictures Entertainment Korea’s Instagram, Facebook, X, TikTok, YouTube, Kakao, and Naver TV channels.   

• Drive consumer engagement by planning and executing social media events.

• Localize all creative assets related to social media postings including video/image social sharables, featurettes, clips, talent interviews, online spots and visual creatives including but not limited to posters.

• Devise and execute influencer campaigns including special content creation, local influencer interviews with talents, viral marketing, branded content, etc.

• Work closely with key agencies to stay updated on the latest viral trends and report relevant insights to necessary stakeholders.

• Lead agencies’ efforts in managing power bloggers and online communities.

• Communicate with Home Office as needed for local social media/influencer campaign approval and reporting, as well as executing Home Office-led campaigns.  

• Plan and execute offline influencer events including but not limited to screenings, talent tours, and exhibitions.

What We’re Looking For

• Bachelor’s degree, preferably in marketing, communications or business management.

• Typically a minimum of 3 years’ experience working in social media marketing and/or film marketing.

• Understanding and knowledge of the latest entertainment/digital/social/viral trends.

• Ability to thrive in a fast-paced environment and manage multiple priorities effectively.

• Excellent communication skills with both internal and external stakeholders.

• Collaborative and strong team player. Ability to establish good working relationships with agencies.

• Strategic thinker and someone not afraid to think outside of the box.

• A strong passion for cinema.

• High proficiency in English, both written and spoken.

• This role is based in South Korea. In order to enable us to meet the statutory and regulatory obligations of the South Korea's immigration system, you must have the appropriate immigration permission needed to work and reside in South Korea for the duration of the employment.

Contract Information

This is a fixed-term contract role, expected to run until September 2027.

Why Sony Pictures Entertainment Korea?

At Sony Pictures Entertainment Korea, you’ll work on some of the world’s most exciting film releases, alongside a collaborative and creative team that values new ideas, local insight, and cultural impact. This is a rare opportunity to work across high-profile campaigns and leave your mark on how global stories are experienced by Korean audiences.

Ready to apply?
If you’re excited about social media, storytelling, and cinema and want to be part of a globally recognised studio with strong local presence, we’d love to hear from you.

Apply now and help bring the magic of movies to life across Korea!

Sony Pictures Entertainment is committed to equal opportunity in all its employment practices, policies and procedures. No worker or potential worker will therefore receive less favorable treatment due to any characteristic which is protected by applicable law, for example including their race, age, creed, sexual orientation, colour, nationality, ethnic origin, disability, religion, gender, marital status or Trade Union membership (if applicable).

If you require any reasonable adjustments with any part of the recruitment process, including the application or interview process, please contact us at [email protected]  Please put Reasonable Adjustment Request in the subject line of the email.

Sony Pictures does not allow audio recording, video recording or use of AI note-taking tools during interviews. Candidates requiring these tools as an accommodation during an interview should submit a reasonable adjustment request at the point they are invited to interview.

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