Social Media Manager

Posted 7 Days Ago
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Amsterdam, NLD
In-Office
Senior level
AdTech • Marketing Tech
The Role
The Social Media Manager will develop and execute social media strategies for a consumer brand, focusing on platforms like TikTok and Instagram, manage content calendars, and utilize AI tools for optimization.
Summary Generated by Built In

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. 

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results. 

Role:  Social Media Manager

Location:  Amsterdam, Netherlands

Employment: 12-month FTC with view to extend


ABOUT THE ROLE

We’re looking for a dynamic and strategically minded Social Media Manager to join a newly built global in‑house studio in Amsterdam, created for a leading domestic appliances brand.

This role is central to shaping and delivering the brand’s owned social presence, working within a social‑first framework across core platforms such as TikTok and Instagram. You’ll collaborate closely with the Social & Influencer Director, Influencer Manager, Content Creators, and strategy teams to turn insight and ideas into high‑performing, culturally relevant social content.

Operating at the intersection of strategy, execution, and community, you’ll help ensure the brand shows up authentically, consistently, and impactfully - while also embracing new ways of working, including the smart use of AI‑powered tools.


WHAT YOU’LL BE DOING

Social Media Management

  • Execute multi‑channel social strategies to grow reach, engagement, and relevance across Instagram and TikTok
  • Own and manage organic content calendars, ensuring content is timely, on‑brand, and platform‑native
  • Write and adapt copy in the brand’s tone of voice, ensuring clarity, personality, and consistency
  • Work closely with Content Creators to brief, review, and optimise content
  • Support the development of TikTok‑specific approaches to drive discovery and audience growth
  • Nurture the brand’s community with a community‑first mindset — listening, responding, and engaging meaningfully
  • Identify opportunities to surprise and delight audiences through reactive and proactive engagement
  • Track KPIs and performance metrics, producing regular reports and recommendations for optimisation

Client & Stakeholder Partnership

  • Act as a day‑to‑day social contact for internal and client stakeholders, championing social best practice
  • Receive and interpret briefs, helping translate them into clear and actionable outputs for creatives and partners
  • Support the development of tone‑of‑voice guidance, FAQs, and copy frameworks
  • Present social content ideas, outputs, and performance insights confidently to stakeholders

Innovation & Ways of Working

  • Support the integration of AI tools into social planning, listening, ideation, and reporting
  • Stay up to date with platform updates, trends, and best practices, sharing learnings with the team
  • Continuously look for smarter, faster, and more effective ways to deliver social output

WHAT YOU NEED TO BE GREAT IN THIS ROLE
  • 5+ years’ experience in social media management, ideally within an agency or in‑house studio environment
  • Hands‑on experience managing Instagram and TikTok accounts for consumer brands
  • Strong understanding of social content formats, creator‑led storytelling, and community behaviour
  • Experience collaborating with content creators, influencers, and agencies
  • Confident stakeholder manager with clear and professional communication skills
  • Data‑driven mindset, comfortable analysing performance and applying insights
  • Strong organisational skills and ability to manage multiple workstreams
  • Curiosity and enthusiasm for AI and new technologies in social marketing

Req ID: 17389
#LI-JP1 #LI-Hybrid #LI-midsenior

Our values shape everything we do: 

Be Ambitious to succeed   

Be Imaginative to push the boundaries of what’s possible   

Be Inspirational to do groundbreaking work   

Be always learning and listening to understand   

Be Results-focused  to exceed expectations   

Be actively pro-inclusive and anti-racist across our community, clients and creations   
 

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.   

 OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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The Company
2,009 Employees
Year Founded: 2004

What We Do

Established in 2004, we are the first and only company to design, build and run bespoke in-house agencies and ecosystems for brands. Today, we create work that delivers business growth, fame and purpose for over 200 clients in 46 countries and counting. Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping them build better solutions, systems and brands. Client solutions include Unilever’s U-Studio (a platform used by almost three-quarters of Unilever's brands globally), adidas’ off-shore hub and PepsiCo’s global digital team.

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