Social Media Manager

Reposted 15 Days Ago
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Singapore, SGP
Hybrid
5-5 Annually
Senior level
Fintech • Financial Services • Cryptocurrency • NFT • Web3
The Role
The Social Media Manager will create and execute social growth strategies, optimize content performance, and collaborate cross-functionally to ensure a consistent brand voice while monitoring trends and analytics in the financial services sector.
Summary Generated by Built In

The Social Media Manager will be the driving force behind Crypto.com’s digital presence and community engagement. You will conceptualize, implement, and manage high-impact social strategies for our brands. 

You are someone who blends creativity with data-driven insights to identify and execute winning content strategies.

Responsibilities

  • Strategy & execution: Help inform and execute social growth strategy, ensuring all content is locally resonant and operationally sound.

  • Operational excellence: Develop clear strategic guidelines for each social media channel to ensure consistency in content themes and clear audience targeting.

  • Trend harvesting: Create up-to-trend initiatives and viral posts to ensure our products and community stories are marketed to the fullest extent. 

  • Cross-Functional collaboration: Work alongside XFN partners to ensure a unified brand voice and consistent quality.

  • Data-Driven Optimization: Define social goals, OKRs, and success metrics; conduct data-driven post-mortems to continuously improve impact and ROI.

Requirements

  • At least 5 years of experience as a Social Media Manager, Specialist or similar role.

  • AI-native with a deep understanding of the current AI tooling landscape.

  • Strong project management skills with the ability to supervise multiple projects.

  • Hands-on experience using social media management/posting tools.

  • Has knowledge and experience of executing the following: content management, campaign management, video production, photoshoots, and social media management.

  • Able to create, edit ; repurpose content. Knowledge of design tools is a plus.

  • Has an interest for the financial services industry, including staying up to date on news, trends and all key happenings in the industry.

  • Be an excellent team player, well organised and keep cool when working to tight deadlines.

Skills Required

  • At least 5 years of experience as a Social Media Manager, Specialist or similar role
  • AI-native with a deep understanding of the current AI tooling landscape
  • Strong project management skills with the ability to supervise multiple projects
  • Hands-on experience using social media management/posting tools
  • Knowledge and experience in content management, campaign management, video production, photoshoots, and social media management
  • Ability to create, edit and repurpose content; knowledge of design tools is a plus
  • Interest in the financial services industry, including awareness of key trends and news
  • Excellent team player, well organized and able to meet tight deadlines

Crypto.com Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Crypto.com and has not been reviewed or approved by Crypto.com.

  • Fair & Transparent Compensation Pay is considered market‑competitive in select engineering, product, trading, compliance, and senior roles, with external postings and salary snapshots indicating strong bands in some geographies. Standout offers appear at higher levels, reinforcing that top‑of‑band packages are attainable in certain teams.
  • Healthcare Strength Benefit descriptions include medical, dental, and vision coverage across U.S. roles. Core health insurance is presented as part of a standard modern fintech package alongside other essentials.
  • Leave & Time Off Breadth Benefit materials reference PTO, sick time, and attractive annual leave with additional days for occasions. Time‑off provisions are positioned as a consistent element of the offering, with regional variation.

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The Company
4,266 Employees
Year Founded: 2016

What We Do

Crypto.com was founded in 2016 on a simple belief: it's a basic human right for everyone to control their money, data and identity. Crypto.com serves over 10 million customers today, with the world’s fastest growing crypto app, along with the Crypto.com Visa Card — the world’s most widely available crypto card, the Crypto.com Exchange and Crypto.com DeFi Wallet.

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