The Role
This is a core hands-on role for a highly organized, creative, and data-driven social media professional. You are the engine of our social media execution, responsible for managing the day-to-day life of our clients' social channels. The core of this position is to masterfully manage content calendars and deliver actionable insights based on performance data. You will be a social platform expert who collaborates closely with creative and strategy teams to bring ideas to life, ensuring flawless execution and supporting live events as needed.
Key Responsibilities
- Content Calendar Management: Own the end-to-end management of monthly content calendars, including planning, scheduling, and publishing all content across platforms like TikTok, Instagram, YouTube, and Facebook.
- Creative Collaboration & Ideation: Work closely with the creative team to brainstorm content ideas for both always-on and specific campaigns. Help translate strategic concepts into engaging, platform-native social media posts.
- Reporting & Data-Driven Insights: Proactively monitor and analyze social media performance. Go beyond basic reporting; prepare and deliver in-depth reports (e.g., monthly) that track KPIs, translate complex data into clear, actionable insights, and provide strategic recommendations for optimization.
- Social Monitoring & Trends: Act as the team's "ear to the ground." Monitor social media trends, platform updates, and competitor activity, providing data-backed insights and proactive recommendations to the strategy and creative teams.
- Live Event Coverage: Support live social media coverage for client events (a few times per year). This includes on-ground content capturing (photo/video), real-time content curation, and live posting to engage audiences. |
Required Skills & Qualifications
- 3-5+ years of hands-on social media management experience, with mandatory agency experience.
- Proven ability to thrive in a fast-paced, high-volume environment, managing stressful projects, high-volume social content projects, and tight deadlines effectively.
- A strong analytical mindset with a passion for understanding why content performs and how to improve it.
- Strong, proven experience in social media reporting and in-depth analysis, with a demonstrated ability to go beyond surface-level metrics to pull actionable insights from performance data.
- Proven, hands-on experience in managing, planning, and publishing content calendars for multiple brands.
- A strong, expert-level understanding of all major social platforms (TikTok, Instagram, YouTube, Facebook) and their content best practices.
- A strong creative sense; proven experience in brainstorming and collaborating with creative and strategy teams.
- Experience with live event social media coverage, including mobile content capture (photo/video) and real-time posting.
- Highly organized, detail-oriented, and capable of managing multiple projects and deadlines simultaneously.
- Nice to Have: Hands-on experience with paid social media management (planning, execution, optimization).
- Nice to Have: Experience working with clients in the finance, health, or insurance sectors.
Why Join Us?
- Be the engine that brings exciting social campaigns to life for high-profile brands.
- Work in a dynamic, performance-driven environment where creativity, collaboration, and hands-on work are celebrated.
- Join a collaborative, "all-rounder" team that values innovation, professional growth, and pushing the boundaries of social marketing.
- Receive a competitive salary and benefits package.
Skills Required
- 3-5+ years of hands-on social media management experience
- Proven ability to thrive in a fast-paced, high-volume environment
- Strong analytical mindset with a passion for understanding content performance
- Experience in social media reporting and in-depth analysis
- Hands-on experience managing content calendars for multiple brands
- Expert-level understanding of major social platforms
- Strong creative sense and collaborating experience
- Experience with live event social media coverage
- Hands-on experience with paid social media management
- Experience working with clients in finance, health, or insurance sectors
What We Do
Greenpark is a global, multi-award-winning, performance-driven content leader and brand publishing agency. Our purpose is to create meaningful connections that impact people’s lives through performance-driven content for search and social. Our unique expertise in Insights & SEO, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model. We strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us. We have a proud and proven track-record of helping brands amplify their digital presence to a worldwide audience, enabling brands to own their audiences, capture first-party data and save millions in paid media. Across our regional hubs, we create and manage high-performing content for over 150 brand websites, content hubs and social media accounts, including: AllthingsHair.com, MasakApaHariIni.com, BEAUTYHUB.PH, CadaCasaUmCaso.br BeautyDaily.Clarins.co.uk and TheMixer.com. Our teams work on an impressive portfolio of clients including Unilever, Clarins, AIA, Straumann, Unilever Food Solutions, Sanofi, Campari Group, Nestle, Knorr, Lipton, PepsiCo, Ricola, Perfect Day, Globe Telecom and Reckitt. Greenpark’s 8-hub offices are located in Singapore, Jakarta, London, São Paulo, New York, Cape Town, Amsterdam and Paris
