Social Media Manager

Posted 14 Days Ago
Be an Early Applicant
Berlin
In-Office
Mid level
Retail • Wearables
The Role
Manage organic social media campaigns for Fabletics, focusing on engagement and brand visibility, while collaborating with cross-functional teams for impactful storytelling.
Summary Generated by Built In
Job Description

Fabletics is currently looking for a passionate and experienced Social Media Manager to join our Brand Communications Team, based in Berlin, Germany.
 

Founded in 2013, Fabletics brings the fashion-house approach into the activewear space. By fusing style-centric design with high-performance technology, we’ve evolved activewear beyond the gym, into every walk of life.
 

We’re looking for a creative and structured Social Media Manager with proven success in building campaigns that inspire, engage, and convert. If you’ve worked with fashion or lifestyle brands and know how to craft scroll-stopping content strategies, this role is for you.
 

Why this role is for you?

At Fabletics Europe, you’ll be in charge on of end-to-end social media campaign management across our organic social channels, shaping how our european fans experience our brand online. You’ll collaborate closely with our social media teams in Los Angeles on global campaign launches, while tailoring campaigns to fit European culture, trends, and audiences. Your work will be seen, shared, and celebrated across fashion and lifestyle communities.

This is your chance to bring bold creative ideas to life. You’ll be able to learn from our senior leaders and will report into Vice President Brand Communications & Partnerships.
 

What you’ll do?

· Create with structure: Plan, organize, and oversee organic social media campaigns with precision—ensuring smooth rollout with internal teams and external partners across Retail, Wholesale, and Licensing.

· Create impact: Translate global brand initiatives into locally resonant stories that amplify our DNA in Europe.

· Drive strategy & creativity: Build and execute innovative organic social campaigns across Instagram, TikTok, and emerging platforms, rooted in fashion and lifestyle storytelling.

· Collaborate cross-functionally: Partner with Influencer, Brand Activation, and Media teams to push boundaries in organic content creation.

· Own performance: Manage content creation budgets, track KPIs, and deliver insightful monthly reports that demonstrate real brand growth and engagement.

What you bring

· Experience that counts: 3+ years managing social media campaigns, which drive brand visibility, reach and engagement - ideally within fashion or lifestyle brands.

· Creative edge with structure: You balance fresh, clever ideas with the ability to plan and execute them flawlessly.

· Industry knowledge: Deep understanding of the European media, influencer, and cultural landscape.

· Analytical mindset: Comfortable with Social Media KPIs, reporting, A/B testing and optimizing for results.

· Collaboration skills: Proven ability to partner across teams and geographies.

· Fashion & lifestyle passion: An authentic connection to trends, culture, and active living.

What’s in it for you

· Compensation: Our compensation package includes a competitive salary, a flexible annual bonus scheme, and participation in our company equity program.

· Holidays: Relaxation is important! That's why we offer unlimited discretionary paid time off on top of your contractual holidays, plus 4 Fridays off during the Summer, and a Week of rest in the Winter.

· Professional Development: We want you to have dedicated time for your professional development. That is why we created the “Style Your Day” initiative. You can use the morning for career development programs and company sponsored mentorship opportunities and spend your afternoon taking care of personal goals that matter most to you!

· Work Life Balance: As an international company we understand that not everybody works the same hours, so if you need to start late, finish early, or take time for yourself during the middle of the day, go ahead! Also, we care about maintaining healthy work life balance, so we have introduced the policy of no meetings Friday!

· Health & Wellness Benefit: Fitness is in our DNA, that’s why we partnered with ClassPass and offer discounts in the memberships, plus we offer a Premium subscription in the Calm App.

· Other Benefits & Perks: We offer 70% discount on Fabletics, and Savage X Fenty.

Security Alert: Protect yourself from scams

At Fabletics, we're dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Fabletics emphasizes legitimate recruitment practices. Initial communication is primarily via official email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Teams or Zoom—never via messaging apps or other calling services. Offers are merit-based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.

Fabletics, Inc. is an equal opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable. At Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity law and do not tolerate discrimination or harassment. We are one team from many backgrounds, innovating through diversity of individuals, who are driven by passion for creating an inclusive space for all. Fabletics, Inc. will continue to champion a workplace culture that prizes diversity and inclusivity. 

We encourage you to apply regardless of meeting all qualifications and/or requirements.

Top Skills

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The Company
HQ: El Segund, CA
848 Employees

What We Do

Founded in 2013, Fabletics brings the fashion-house approach into the activewear space. By fusing style-centric design with high-performance technology, we’ve evolved activewear beyond the gym, into every walk of life. Driven by our innovative VIP membership program serving over 2 million loyal members, we deliver premium quality at affordable prices with weekly new collections in sizes XXS-4X for women and XS-XXL for men.

o Facebook: https://www.facebook.com/fabletics
o Instagram: https://www.instagram.com/fabletics/
o Pinterest: https://pinterest.com/fabletics
o Twitter: https://twitter.com/fabletics
o YouTube: http://www.youtube.com/fabletics

USA: http://www.fabletics.com
Canada: http://www.fabletics.ca
Germany: http://www.fabletics.de
Spain: http://www.fabletics.es
France: http://www.fabletics.fr
UK: http://www.fabletics.co.uk
Netherlands: http://www.fabletics.nl

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