Social Media Manager

Reposted 13 Days Ago
Be an Early Applicant
Hiring Remotely in NSW, AUS
Remote
Mid level
Healthtech • Software • Biotech • Telehealth
The Role
As a Social Media Manager, you will develop and execute social media strategies, create content, engage communities, and enhance brand presence across platforms.
Summary Generated by Built In
About Eucalyptus

We're on a mission to make good health last a lifetime. More than 1 billion people live with obesity worldwide, driving preventable chronic conditions. We're here to build better long-term care.


Eucalyptus is now part of Hims & Hers, the global leader in personalised health and wellness.


Euc is the company behind Juniper, one of the world's largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times.

Our Growth Story:
  • 130% YoY revenue growth and a 90% reduction in cash burn - culminating in our $1.15bn acquisition by Hims & Hers in 2026, giving us the platform to take long-term care global
  • Supported over 350k patients living with obesity across our 5 markets
  • Received selective NICE endorsement to provide services to the NHS
  • Tailored our offering to thousands of patients in Australia, the UK, Germany, Japan and Canada.
About the role (What you'll be doing)
  • You’ll own our social media strategy end to end - developing and executing content, channel, and engagement plans that drive audience growth and tie directly to our brand goals. 
  • You’ll be hands-on in producing standout content, from filming and editing short- and long-form videos to creating thumb-stopping reels and static posts.
  • You’ll be the voice of our brand across social platforms, engaging with communities, sparking conversations, and building a positive, trusted presence. Success will be measured not just by reach and engagement, but by how social impacts brand perception and digital performance.
  • You’ll work closely with growth, product, SEO, and PR to make sure our content amplifies broader initiatives and feels fully connected across the business.
About you (Who you are)
  • You have 3-5 years of experience in organic content strategy and social media marketing.
  • You know the ins and outs of Facebook, Instagram, TikTok, and YouTube, and stay on top of platform best practices
  • You’re a visual storyteller with hands-on skills in video production, photography, and editing (Adobe Premiere Pro, CapCut, Final Cut Pro, Canva)
  • You’re confident using analytics tools to track performance and optimise content for growth
  • You understand how to build and grow communities, and know how to tap into UGC and influencer partnerships
  • You bring an understanding of SEO for social content to improve reach and discoverability
  • You can plan strategically, manage calendars, and deliver campaigns that drive measurable impact
  • You thrive working cross-functionally, keeping projects moving in a fast-paced environment
  • You love creative problem-solving and jump on new trends with curiosity and agility
Why join Eucalyptus?

Euc is also behind a growing family of digital healthcare clinics (Pilot, Kin, Software, Compound) across men’s health and well-being, fertility, skincare, and preventative health.

Here’s what makes joining Euc unique:

  • What’s next - Our goal for the next three years is to support 1 million patients globally to live better for longer. We’re launching into new conditions, demographics, and geographies as we build a truly preventive healthcare ecosystem.
  • Build something world-changing - We’re on the path to becoming the world’s largest international digital healthcare company. It will be challenging, fast-paced, and deeply rewarding.
  • Make real impact - You will deliver work that directly shapes patient outcomes and scales evidence-based care across markets.
  • Accelerate your growth - You will have high ownership, continuous feedback, and dedicated development support.
  • Join a motivated team - You will collaborate with talented peers to solve complex clinical and operational problems at scale.
What’s ahead in Australia?
  • Grow with us globally - Get mentorship from leaders across Australia, the UK, Germany, and Japan, collaborate with teams in the Philippines and South Africa, and explore new markets or travel internationally. Recognised on Hatch’s Hotlist as one of Australia’s top employers, we support early-career professionals to become future global leaders.
  • Shape your career - Access learning budgets, conferences, certifications, peer shadowing, and a global knowledge-sharing culture.
  • Be an owner - Equity for everyone means you share in our success.
  • Work where well-being matters - Experience catered wellness talks, exercise classes, whoops to track your wellbeing, free barista coffees, funded social clubs, and quarterly rooftop parties.
  • Innovate with purpose - Use state-of-the-art tools and contribute to bold, impactful solutions in healthcare.
  • Support at every stage - Benefit from parental and miscarriage leave, to health, professional development, and personal days, Whoop membership, and our Employee Assistance Program.

At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process. We use AI-assisted tools across our business to help our teams work more efficiently, including within our recruitment process. These tools support our team — all hiring decisions are made by real people, and every application is reviewed by a member of our recruitment team.

Skills Required

  • 3-5 years of experience in organic content strategy and social media marketing
  • Knowledge of Facebook, Instagram, TikTok, and YouTube
  • Hands-on skills in video production, photography, and editing
  • Experience using analytics tools to track performance
  • Ability to build and grow communities
  • Understanding of SEO for social content
  • Ability to plan strategically and manage calendars
  • Experience in creative problem-solving
  • Ability to work cross-functionally in a fast-paced environment
Am I A Good Fit?
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The Company
HQ: London
479 Employees
Year Founded: 2019

What We Do

At Eucalyptus, we run a trusted group of digital healthcare clinics on our telehealth platform including Pilot (men’s health), Kin (fertility), Software (dermatology) and Juniper (weight loss and menopause). Our mission is to bring high-touch, high-quality healthcare to patients around the world by empowering practitioners with technology. Since 2019, we’ve facilitated over one million consultations across Australia, the UK and Germany. With every consult, we’re breaking down boundaries to better health by providing better access to care, stigma-free experiences, and continuous support. Our commitment to providing better patient experiences is matched by our stellar record of patient safety. To learn more about Eucalyptus, visit our website

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