Social Media Manager

Posted 16 Days Ago
Be an Early Applicant
New York, NY
75K-105K Annually
3-5 Years Experience
Healthtech • Telehealth
The Role
The Social Media Manager will strategize and manage LifeMD's social media accounts, create original content, and build relationships with influencers to enhance brand image and achieve marketing goals. Responsibilities include daily posting, optimizing content across multiple platforms, and collaborating with teams to roll out launches and sponsorships.
Summary Generated by Built In

Description

About us

LifeMD is headquartered in NYC and is a leading provider of virtual primary care. LifeMD offers telemedicine, laboratory and pharmacy services, and specialized treatment across more than 200 conditions, including primary care, men’s health, women’s health, allergy & asthma, and dermatology. Leveraging a vertically-integrated, proprietary digital care platform, a 50-state affiliated medical group, and a US-based patient care center, LifeMD is elevating healthcare by increasing access to top-notch and affordable care. LifeMD is currently in the midst of immense growth and was recently ranked #166 in the 2023 Deloitte Fast 500.

About the role

LifeMD is looking for a talented Social Media Manager to strategize, build, engage, and administer our social media accounts, as well as develop and manage meaningful relationships with influencers to enhance our social image to help us achieve our marketing goals. You will be responsible for creating original text and video content, managing posts, and being active with our followers. Being up to date with the latest digital and social media trends while possessing excellent communication skills is a must. We need someone to express LifeMD brand views with originality and creativity and to ensure high levels of customer engagement through positive interaction and community building.

Responsibilities

  • This role is responsible for daily posting and scheduling on Facebook and Twitter as well as assisting with posting and scheduling for various other platforms including Instagram, Pinterest, Youtube, and TikTok
  • This role works collaboratively across teams to roll out launches and features, deliver on sponsorships, manage social partnerships, and collaborate on growth strategy
  • Manage day-to-day posting, editing, and optimization of content on multiple social media platforms including Facebook, Twitter, Pinterest, and Instagram
  • Master LifeMD's editorial voice
  • Work closely with stakeholders to roll out stories and features across social
  • Work with sales to deliver on sponsorships via social posts
  • Creating internal content
Requirements
  • Along with a passion for storytelling and attention to detail, the candidate must have in-depth social media experience and a proven history of growing social audiences
  • The role is intended for someone who cares deeply about the important topics we cover, has strong writing skills, knowledge of analytical tools, and is enthusiastic about social media and influencer marketing
  • This person has an instinct for what’s on and off brand, has an eye for powerful visuals, understands how data can inform a smart editorial and social strategy, and is an expert at juggling multiple projects, managing deadlines, distilling social numbers into actionable insights, and advocating for strong social content across the organization
  • A minimum requirement of 4 years of social media experience
  • Positive team player and an enthusiastic work ethic
  • Familiarity with LifeMD's content, tone and voice
Benefits
  • Salary Range: $75,000-$105,000
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO Policy
  • Commuter Benefits
  • Paid Holidays
  • Short Term & Long Term Disability
  • Training & Development

The Company
HQ: New York, NY
108 Employees
On-site Workplace
Year Founded: 2016

What We Do

LifeMD is a leading direct-to-patient Telehealth company leveraging deep expertise in medicine, technology and marketing to elevate healthcare.

Our mission is to improve the health and happiness of our patients with healthcare that is honest, affordable, timely, and easy.

LifeMD exists to help patients, getting them the care and medications they need while helping them navigate the changing world of medicine. We’re elevating the healthcare experience through Telehealth. Our brands are intensely focused on our patients, constantly striving to deliver a better end-to-end healthcare experience through technology, and provide our patients a transparent, convenient and cost-effective platform to access the quality medical care, prescription medications and OTC products they need.

Already, we have treated more than 600,000 patients via our telehealth services and product lines, which include Shapiro MD, Rex MD and Nava MD. But these are just steps toward creating a platform that will span many different medical conditions and indications. We are building a comprehensive healthcare experience that offers primary care, gives patients direct contact with their personal physicians, responds quickly to their concerns, centralizes and leverages their medical histories, and meets their needs in the areas that most impact their quality of life. We are driven to create and provide the ultimate in healthcare.

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