The Role
Develop and execute social media strategies for the construction sector, create and schedule multimedia content, manage community interactions, monitor brand reputation, analyze engagement metrics, and collaborate with project managers and marketing teams to communicate projects, culture, and industry expertise.
Summary Generated by Built In
Summary
We are seeking a dynamic Social Media Manager to spearhead our digital presence within the construction sector. This pivotal role is designed to cultivate brand awareness, engage our community, and drive business growth through strategic online communication. The successful candidate will translate complex industry projects into compelling digital narratives, ensuring our voice resonates with both B2B partners and potential clients in the rapidly evolving construction landscape.
Responsibilities
- Develop and execute comprehensive social media strategies tailored specifically to the construction industry to maximize engagement and lead generation.
- Create, curate, and schedule high-quality content, including images and videos, that highlights ongoing projects, company culture, and industry expertise.
- Monitor social media channels to respond to inquiries, manage community interactions, and maintain a positive brand reputation.
- Analyze performance metrics and engagement data to refine content strategies and report on key results to senior leadership.
- Collaborate with project managers and marketing teams to capture behind-the-scenes content and ensure consistent messaging across all platforms.
- Stay current with emerging social media trends and algorithm changes to optimize visibility and reach within the construction niche.
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The Company
What We Do
Jobberman is Nigeria's leading career development and recruitment solutions company, focusing on connecting qualified job seekers with verified employers. Headquartered in Lagos, Nigeria, the company operates as an online job marketplace and career portal. It provides comprehensive online career development support, training services, and personalized HR solutions designed to empower job seekers and assist employers in finding the right talent.
