Social Media Manager

Posted 3 Days Ago
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London, England, GBR
Hybrid
Senior level
Edtech • Kids + Family • Professional Services • Travel
The Role
Develop and execute social media strategy across multiple brands and markets. Build influencer, creator, affiliate, and brand partnership programs; support PR opportunities and regional events; monitor local market activity; ensure multilingual brand consistency; launch a new brand’s social presence; manage budgets, ROI reporting, and a junior team member.
Summary Generated by Built In
Company Description

This role is with KLG, a global leader in international education. KLG is now owned by Inspirit Capital and continues to deliver world-class educational experiences through its international network of schools and university partners.

Kaplan Languages Group (KLG) is a world-class language education platform operating over 20 schools across 8 countries. We deliver premium academic, professional, and language travel programmes to students from over 140 countries. At KLG, we combine education with financial excellence to support our international growth.

Job Description

We're looking for a Social Media strategic marketer who understands that brands don't grow through advertising alone, they grow through communities, creators, partnerships and authentic conversations.

 

You'll shape how our brands are discovered, experienced and talked about across social media, creator communities and strategic partnerships.

On influencer, you build a year-round programme that brings creators to our schools to tell authentic stories. On partnerships, you grow a network of affiliates and brand partners that extend our reach.

 

You’re also the team’s eyes and ears in local markets — identifying PR opportunities, supporting regional fairs, and ensuring global campaigns land effectively. As a French speaker, you play a key role in quality-checking non-English marketing content alongside your assistant.

Positively Languages launches as a new brand in November, and you’ll be building our social presence and creator network from day one.

Qualifications

  • Substantial experience in social media management, ideally across multiple brands or markets.

  • Proven experience building and managing influencer marketing programmes.

  • Strong strategic thinking combined with a hands-on approach.

  • Experience managing or mentoring a junior team member.

  • Excellent organisational skills and confidence managing multiple priorities.

  • Experience with social listening and scheduling tools such as Brandwatch.

  • Fluency in French and strong English; additional European language skills are a significant advantage.

  • Confidence working with budgets and reporting on return on investment.

  • A keen eye for brand consistency across languages and channels.

Additional Information

What we offer

 

As well as a competitive salary, hybrid/home working where possible, and paths for career progression, we offer a comprehensive benefits package that includes:

  • 28 days annual leave*

  • 24/7 confidential helpline providing counselling and other support services

  • Company pension contributions

  • Maternity, Adoption, Shared Parental and Paternity/Partner pay which is well above statutory levels

  • Medicash Health Cash Plan

 

*Please note that the annual leave entitlement will be calculated on a pro rata basis if the role is part time.

Skills Required

  • Substantial experience in social media management across multiple brands or markets
  • Proven experience building and managing influencer marketing programs
  • Strong strategic thinking combined with a hands-on approach
  • Experience managing or mentoring a junior team member
  • Excellent organizational skills and ability to manage multiple priorities
  • Experience with social listening and scheduling tools such as Brandwatch
  • Fluency in French and strong English
  • Additional European language skills
  • Confidence managing budgets and reporting return on investment
  • Strong attention to brand consistency across languages and channels
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The Company
96 Employees
Year Founded: 1996

What We Do

Alpadia is a leading Swiss language education group established in 1996, whose mission is to encourage language development through immersion and to expand the horizons of its students. They offer year-round French and German courses, as well as English, French, and German language camps for juniors and teens.

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