Social Media - Manager (Senior)

Posted 5 Days Ago
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Gurugram, Haryana, IND
In-Office
Senior level
Agency • Digital Media • Professional Services • Social Media
The Role
Lead social media strategy and content for client brands: develop campaign concepts, create and publish multimedia content, manage film/video production and distribution, supervise creative and servicing teams, build editorial calendars, analyze social metrics, and continuously optimize outreach.
Summary Generated by Built In
Company Description

Started in 2009, BoringBrands is a new age company that focuses on changing consumer behaviour towards brands. With services including Public Relations, Social Media and Digital Advertising, we work with brands looking for business growth. Our in-house developed tech products allow us to help businesses track their PR performances and manage chaos. With our head office in Gurgaon, we have worked with over 250 brands across 10 countries and have done over 500+ campaigns. We have some of the most prestigious companies on our roster including Urban Clap, Bertelsmann India Investments (BII), SAIF Partners, Ezetap, and Info Edge (which operates Naukri, 99acres, and Jeevansathi). Our Headquarters is in Gurugram, India.

Job Description

We are looking for people with entrepreneurial skills.  While we respect their track record of accelerating the client acquisition and satisfaction, we are looking for a digital marketing enthusiast who can flourish in the dynamic and fast paced environment.

Expectations from the candidate: 

  • Understanding the business objective from the client, extract the communications needs and customer needs/ insights, develop a strategic communication

  • Develop and implement creative strategies and content for groundbreaking new digital campaigns concepts and creative outputs for the brands

  • Create designs to support outreach campaign projects, film-based, Social media Graphics, info-graphics, illustrations, Public Relations and more

  • Manage -  edit, publish and sharing of daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Film & Video-related campaigns - Work with the brand and internal team to manage film and video related campaigns end to end - from understanding the brief to production and to ensure the right impact is made through kickass distribution following PESO framework
  • Show a strong knowledge of campaign development tools in the process of developing outreach campaign plans, creative concepts, tactics and outputs.

  • Commands respect and manage the team of creative designers, thinkers, social media planning, servicing and business development teams

  • Manage - Create editorial calendars and syndication schedules with the team and ensure it is delivered. Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information


Qualifications


Required:

  • At least 7+ years working in digital marketing, with a focus on social media. 
  • A dream to excel and reach a pinnacle in digital marketing domain.

  • Vision and ideas to drive new age brands

  • A degree or equivalent in Graphic Design/Mass Communication

  • Experience in planning, designing and producing visual presentations, branding and marketing, creative design agencies or similar

  • Experience in concept designs and Visualization understanding of it.

Preferred:

  • Familiarity with other analytics tools like Google Analytics, SEMRush, Radian6, etc. 

Additional Information

Band: Digi: A

Skills Required

  • 7+ years working in digital marketing with a focus on social media
  • Degree or equivalent in Graphic Design or Mass Communication
  • Experience planning, designing and producing visual presentations, branding, and marketing (agency or similar)
  • Experience in concept design and visualization
  • Experience managing teams of creative designers, social media planning, servicing and business development
  • Experience managing film and video campaigns end-to-end (briefing, production, distribution)
  • Ability to create social media graphics, infographics, illustrations and other campaign designs
  • Experience editing, publishing and sharing content including HTML
  • Strong knowledge of campaign development tools and PESO framework
  • Familiarity with analytics tools like Google Analytics, SEMRush, Radian6
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The Company
34 Employees

What We Do

Started in 2009, Boring Brands Private Limited is a digital brand creation agency that focuses on changing consumer behavior towards brands. The company provides a comprehensive suite of services, including public relations, social media management, and digital advertising, helping businesses achieve growth and enhance their brand identity through strategic integrated campaigns.

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