Social Media Manager- Old School RuneScape

Location: Cambridge, UK – This position offers flexible working options, including predominantly remote work. Applicants should be based (or willing to relocate) within a comfortable commuting distance of our office to attend onsite as required.

We’re looking for a culturally tuned-in, creator-savvy Social Media Manager to join our Marketing team on Old School RuneScape!

This is an execution-focused role: bringing campaigns, updates and community moments to life across Facebook, Instagram, YouTube, X and TikTok.

You’ll turn strategy into standout content — delivering short-form video, timely engagement and creator collaborations that feel authentic to the OSRS community. While your core focus will be Old School RuneScape, you may also support RuneScape and RuneScape: Dragonwilds during high-priority campaigns.

Strategy and direction will be provided by the internal team. Your role is to make the magic happen.

What you'll be doing:

Campaign & Content Execution

• Execute social campaigns supporting product updates, in-game events and key marketing beats
• Produce, edit and publish high-performing social-first content with a strong focus on short-form video
• Collaborate with internal creative services to deliver engaging, platform-native assets
• Work with creators and community members to amplify reach, authenticity and relevance
• Ensure content reflects a deep understanding of OSRS gameplay, culture and the creator ecosystem

Community Engagement & Interaction

• Engage daily with players across social channels in an informed, friendly and authentic voice
• Respond to player comments, feedback and questions promptly and professionally
• Moderate discussions and escalate issues to Community or Player Support where needed
• Champion a welcoming, inclusive and player-first tone across all platforms

Creator Relationships & Advocacy

• Identify and build relationships with creators and community advocates
• Track emerging voices, trends and memes within the RuneScape creator scene and wider gaming culture
• Support creator collaborations that elevate campaigns and strengthen community connection

Reporting & Insight

• Monitor performance metrics across channels
• Provide light-touch weekly reporting on content performance and player sentiment
• Surface emerging opportunities, community feedback and real-time risks to internal teams

Live Operations Support

• Provide on-the-ground social support during updates, live events and unexpected outages
• Help manage real-time communications, including around leaks or service disruptions
• Collaborate closely with Community to ensure accurate and timely updates during live moments
• Support RuneScape and RuneScape: Dragonwilds teams during priority campaign activations when required

What we're looking for:

• Familiarity with RuneScape, the MMORPG category and the wider gaming industry
• Proven experience creating short-form video and social-first content
• Fluency in gaming culture, from Reddit threads to TikTok trends
• Strong organisational skills and the ability to thrive in a fast-paced, community-driven environment
• Confidence operating independently within a defined strategic framework
• Most importantly, you understand that social at Jagex is about community first- celebrating player creativity, amplifying authentic voices and showing up in ways that feel genuine, timely and fun.

What we offer:

When you join Jagex you can look forward to a generous Perks & Benefits package including:

Private Healthcare, including Dental Plan.
Discretionary annual performance bonus.
Minimum 6% Pension contributions.
Life Insurance.
Enhanced family leave policies from day 1.
Flexible working hours.
25 days annual leave + Bank holidays & the option to buy/sell holidays + so much more!

About Jagex

We are Jagex: The RuneScape Company. Home to one of gaming’s most enduring success stories. We create deep, community-powered games with worlds that evolve, inspire, and endure. Our flagship MMORPG franchise, RuneScape, has welcomed over 300 million player accounts, inspiring generations of players across PC and mobile for 25 years.

As we begin our 26th year, we are accelerating our strategy to expand RuneScape into a broader ecosystem of forever games and connected experiences, grounded in a renewed commitment to integrity and fair play. This includes the reduction of monetisation mechanics, as well as the launch of RuneScape: DragonWilds into Steam Early Access in 2025, representing a major step in building a multi-genre future for the RuneScape universe. We remain focused on building enduring worlds, empowering player-led innovation, and laying the foundations for the boldest era in RuneScape’s history. For more information, visit www.jagex.com.

Headquartered in Cambridge, United Kingdom, we are home to passionate creators, storytellers, engineers, and even a few dreamers, all united by a single mission to shape the future of online worlds and empower players to make them their own. We’re looking for people to join us who share our ambitions and values. We foster an inclusive workplace built on trust, autonomy, and a shared passion for creating experiences that inspire our communities.
Our values guide everything we do: We Embrace Fellowship by collaborating and sharing openly. We Hone our Craft by always learning and improving; We Honour our Vows by being honest and transparent; We are our Customers’ Heroes by striving to understand our team & player needs, and We Seize The Day by making the most of every opportunity.

Join us. The next era of RuneScape and the next chapter of Jagex: The RuneScape Company starts now.

We are committed to providing equal opportunities and creating an environment where everyone can thrive. We welcome applications from all backgrounds, and we recruit, develop, and promote based on merit and ability.

If you require any reasonable adjustments to support you during the recruitment process, please let us know when you’re invited to interview.