Social Media Manager and Influencer

Posted 3 Days Ago
Be an Early Applicant
Hatfield, PA, USA
In-Office
20-25 Hourly
Entry level
eCommerce • Retail
The Role
Develop and execute social media strategies, manage daily platform activity, create photo and video content, engage audiences, analyze performance, and collaborate with influencers, ambassadors, and brand partners. Serve as a brand representative through live events and interactive content while aligning social campaigns with broader marketing initiatives.
Summary Generated by Built In

Job Title: Social Media Manager and Influencer

Location: Hatfield, PA
Employment Type: Full-Time, Part-Time, or Freelance

Job Summary

We are seeking a creative, strategic, and results-driven Social Media Manager and Influencer to enhance our brand presence across multiple platforms. The ideal candidate will not only manage and grow our social media accounts but also serve as a brand ambassador, creating engaging content that resonates with our target audience.

Key ResponsibilitiesSocial Media Management:
  • Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and follower growth.

  • Manage daily social media activities, including scheduling posts, responding to comments, and engaging with the community.

  • Monitor social media trends, tools, and platforms to ensure the brand stays current and competitive.

  • Analyze performance metrics and adjust strategies to optimize campaigns.

  • Collaborate with the marketing team to align social media content with broader brand campaigns.

Content Creation and Influencing:
  • Create high-quality, engaging, and authentic content (photos, videos, stories, etc.) tailored to various platforms (Instagram, TikTok, YouTube, etc.).

  • Serve as the face of the brand on select platforms, sharing personal experiences and promoting products/services.

  • Collaborate with other influencers and brand ambassadors to amplify reach and visibility.

  • Host live events, Q&A sessions, and other interactive content to engage with the audience in real-time.

Collaboration and Partnership Management:
  • Build and maintain relationships with influencers, ambassadors, and key industry players.

  • Oversee partnerships and collaborations with other brands and creators, ensuring mutually beneficial outcomes.

Qualifications and Skills:
  • Proven experience as a Social Media Manager, Influencer, or similar role.

  • Strong knowledge of major social media platforms (Instagram, TikTok, Twitter, LinkedIn, Facebook, YouTube, etc.) and their best practices.

  • Exceptional content creation skills, including photography, videography, and editing.

  • Excellent written and verbal communication skills with a knack for storytelling.

  • Analytical mindset with the ability to interpret data and apply insights to strategies.

  • Self-motivated, organized, and capable of managing multiple projects simultaneously.

Preferred Qualifications:
  • Experience with social media management tools (e.g., Hootsuite, Buffer, Metricool, etc).

  • Knowledge of SEO and content marketing principles.

  • Familiarity with paid social media campaigns and advertising.

  • Previous experience growing a personal or brand social media account with tangible results.

Benefits:
  • Flexible work environment (remote or in-office options).

  • Opportunity to grow and define the social media voice for a leading brand.

  • Access to professional development resources and training.

  • Competitive salary and performance-based incentives

Skills Required

  • Proven experience as a Social Media Manager, Influencer, or similar role
  • Strong knowledge of major social media platforms and their best practices
  • Photography, videography, and content editing skills
  • Excellent written and verbal communication skills
  • Ability to interpret performance data and apply insights to strategy
  • Self-motivation, organization, and ability to manage multiple projects
  • Experience with social media management tools such as Hootsuite, Buffer, or Metricool
  • Knowledge of SEO and content marketing principles
  • Familiarity with paid social media campaigns and advertising
  • Previous experience growing a personal or brand social media account with measurable results
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The Company
HQ: Hatfield, PA
8 Employees
Year Founded: 2010

What We Do

Bucks County Estate Traders is a family-owned retailer specializing in high-end vintage and pre-owned furniture, antiques, art, rugs, and decorative pieces. It buys selected estate items directly from sellers, curates and sells them through its 58,000-square-foot showroom and online store, and offers custom upholstery, restoration-related expertise, and nationwide shipping and pickup. The company emphasizes craftsmanship, carefully selected inventory, and personalized service for homeowners, designers, and collectors.

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