Social Media Management VA

Business Address: North Vancouver, British Columbia Canad\a

About the Client:

The client is a transformational coach with a background in:

• Education
  
• Art therapy
  
• Somatic and nervous system work
  
• Grief support
  
• International and multicultural living experiences
  

She has lived across multiple countries in Europe, Asia, and North America and speaks multiple languages including English, Spanish, French, and Catalan. Her brand emphasizes calmness, authenticity, emotional safety, and meaningful human connection.

Looking for: Social Media Manager

Role Overview:

We are seeking a creative, intuitive, and highly organized Social Media Virtual Assistant to support a transformational coach specializing in nervous system regulation, somatic practices, grief support, and life transitions.

The ideal candidate will help increase online visibility, strengthen audience engagement, and support the development of authentic, calming, and trust-centered content across social media platforms, primarily Instagram and LinkedIn.

This role is ideal for someone who understands wellness, coaching, mindfulness, emotional healing, or holistic lifestyle brands and can communicate with empathy and emotional intelligence.

Scope of Work:

• Social Media Management
  
• Assist in planning and organizing content calendars
  
• Schedule and publish content across social media platforms
  
• Maintain consistent online visibility and posting cadence
  
• Monitor content performance and recommend improvements
  
• Content Creation
  
• Create graphics and visual assets using Canva
  
• Edit short-form videos, reels, and Instagram content
  
• Repurpose existing photos, videos, and content assets
  
• Maintain a calm, authentic, and emotionally grounded brand aesthetic
  
• Strategy & Growth Support
  
• Help improve social media visibility and audience trust
  
• Support stronger calls-to-action and engagement strategies
  
• Identify content types that resonate best with the target audience
  
• Assist with social media growth aligned with attracting paying clients rather than vanity metrics
  
• Community Engagement
  
• Monitor comments and direct messages
  
• Initially observe the client’s communication style before responding independently
  
• Respond to common inquiries using approved FAQs and brand voice guidelines
  
• Administrative & Collaboration Support
  
• Organize content assets through Google Drive or Dropbox
  
• Collaborate through email and potentially WhatsApp or Slack
  
• Assist with maintaining brand consistency across platforms
  

Qualifications:

• Required Skills:
  
• Experience in social media management and content creation
  
• Strong understanding of Instagram content trends and engagement
  
• Experience using Canva for graphic design
  
• Familiarity with editing reels and short-form videos
  
• Strong written English communication skills
  
• Ability to capture and maintain a calm, authentic, and emotionally intelligent brand voice
  
• Organized, proactive, and detail-oriented
  
• Preferred Qualifications:
  
• Experience supporting coaches, therapists, wellness brands, or healing-focused businesses
  
• Understanding of mindfulness, somatic practices, nervous system regulation, grief work, or transformational coaching
  
• Experience with audience engagement and community management
  
• Ability to provide strategic social media recommendations
  
• Personality Fit, The ideal candidate is:
  
• Empathetic and emotionally intelligent
  
• Adaptable and collaborative
  
• Calm, grounded, and creative
  
• Respectful of privacy and sensitive topics
  
• Comfortable working with an internationally-minded and multicultural brand
  

Tools Required:

• Canva
  
• Instagram (including built-in editing tools)
  
• Google Drive or Dropbox
  
• Email communication
  
• Optional: Slack or WhatsApp
  

Shifts & Hours:

• Part-Time: Starting with a minimum of 10 hours per week
  
• Semi - flexible schedule preferred within Pacific Time Zone (PST / Los Angeles Time)
  
• Availability during the client’s afternoon hours preferred
  

Target Start Date:

• Flexible / Not Urgent
  
• Hiring will prioritize finding the right long-term fit rather than immediate onboarding