Social Media Lead

Reposted 4 Days Ago
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Amsterdam, NLD
In-Office
Senior level
Marketing Tech
The Role
The Social Media Lead at Catawiki will define and execute the organic social strategy, create content, manage influencer partnerships, drive channel growth, and collaborate across marketing efforts to amplify brand presence.
Summary Generated by Built In

At Catawiki, every day brings the extraordinary! Whether it’s Daniel Ricciardo’s Formula 1 Car, a Woolly Mammoth’s Skeleton, Lady Gaga's Jumpsuit or Usain Bolt’s running shoe, we encounter exceptional objects every day.

We’re a one-of-a-kind marketplace for buying and selling special objects. Each week, more than 100,000 unique items are auctioned, all carefully curated by our passionate in-house experts.

Having sold over 25 million unique objects, our mission is to become the world’s most popular destination for special objects. As a growing, diverse and sustainable scale-up, we proudly live by three core values. If these values resonate with you, we’d love to explore how you can join us.

  • Taking ownership and driving impact 
  • Being open to change and feedback
  • Being passionate about our mission and our customers. 

About the role

  • Own Catawiki's organic social strategy: Define and execute the social media strategy across core channels (Instagram, TikTok, YouTube, Facebook), translating business priorities and category opportunities into a coherent content roadmap that grows audience, engagement and brand affinity.
  • Create content hands-on: Ideating, shooting, editing and publishing a steady stream of social content autonomously, supported by our creative team and agencies where needed.
  • Turn objects and expertise into stories: Work closely with our in-house experts and Category teams to surface the most extraordinary lots each week and turn them into scroll-stopping content tailored to each platform.
  • Drive channel growth and commercial performance: Own channel growth targets and be accountable for measurable business outcomes. Use data to optimise content, audience acquisition, engagement, lead generation and conversion performance, reporting impact and recommendations to senior stakeholders.
  • Run influencer and creator partnerships: Identify, negotiate and manage collaborations with creators and influencers aligned to Catawiki's categories and audience.
  • Master AI for content creation: Build and own the AI-powered content workflow end-to-end — from ideation and scripting to asset generation, editing and publishing. Continuously test new tools and techniques to let a lean setup produce at scale without compromising editorial or brand standards.
  • Collaborate across Marketing: Partner with Brand, PR, CRM, Paid Social and Category teams to ensure social amplifies and is amplified by broader campaigns.
  • Run the editorial programme and blog: Own Catawiki's editorial calendar and blog, crafting stories that are genuinely worth reading — rich, well-researched and distinctive — to drive brand affinity, SEO value and audience growth.

What you'll bring

  • Experienced social operator: 5+ years in social media, ideally with a mix of in-house and agency experience in a consumer, media or marketplace environment.
  • Autonomous content creator: You can take an idea from brief to published post entirely on your own, writing, shooting, editing and publishing.
  • Hands-on with graphics and editing tools: Solid working knowledge of tools like Figma, Canva, Adobe Creative Suite (Photoshop, Premiere, After Effects) or CapCut. You have a strong aesthetic eye and know what works natively on each platform.
  • AI-fluent content builder: You actively use generative AI tools across your workflow and are excited to master and push the boundaries of AI-powered content creation.
  • Commercially minded and data-literate: You use data to drive business outcomes, not just content performance. You set KPIs, identify growth opportunities, and make decisions that increase audience growth, lead generation, conversion and revenue impact.
  • Curious and willing to learn: You stay close to culture, platforms and emerging tools, and continuously look for ways to improve output and impact. You're energised by change, not resistant to it.
  • Strong stakeholder manager: You communicate clearly, align cross-functional partners and move work forward in a fast-paced, flat organisation.
  • International mindset: Experience running social across multiple markets and languages is a plus.
  • Affinity with exceptional objects: An interest in art, collectibles, luxury or design is a plus.
Why You'll Love Working with Us
  • Create a visible impact by working at scale in a global organisation serving millions of customers across 80+ categories. In our flat structure, every role has a broad scope and directly impacts both our customers and the business.
  • Learn and grow through our Learning & Development initiatives, including clear development plans and mentorship programmes to support your career progression.
  • A culture of connection defines us. We’re a passionate, diverse team of 800+ Catawikians representing 60+ nationalities. We foster an inclusive and queer-friendly environment where everyone is encouraged to bring their full self to work.
  • Celebrate life’s moments with us. You’ll receive a €100 Catavoucher when you join, a €50 Catavoucher on your birthday, and an extra day off each year to “Pursue Your Passion. We also offer additional leave for key work anniversaries and important life events. Benefits may vary by location.
Our Offices and Way of Working

Our vibrant offices in Amsterdam, Paris and Lisbon are designed to inspire collaboration. Most Catawikians operate in a hybrid setup, combining office-based and remote work, with a minimum of two days per week in the office, unless a role is explicitly stated as fully remote or fully office-based.

Interested?

Apply with an English CV and Cover Letter. By applying, you agree to Catawiki’s Applicant Privacy Policy. If you’re excited about this role but don’t meet every requirement, we still encourage you to apply anyway. You may be just the right candidate for this or other roles.

Skills Required

  • 5+ years in social media, ideally with both in-house and agency experience
  • Experience creating content from ideation to publishing
  • Solid working knowledge of Adobe Creative Suite and other graphic tools
  • Fluency in using generative AI tools for content creation
  • Data literate with ability to set KPIs and optimize content
  • Experience with international social media management is a plus
  • Interest in art, collectibles, luxury or design is a plus
Am I A Good Fit?
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The Company
Amsterdam
831 Employees
Year Founded: 2008

What We Do

Catawiki is the leading online marketplace to buy and sell special objects. Over 75,000 objects are offered in auction every week - each reviewed and selected by one of Catawiki’s hundreds of in-house experts specialised in Art, Design, Jewellery, Fashion, Classic Cars, Collectables and much more. Catawiki is headquartered in Amsterdam with over 750 employees across the world.

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