Who You Are
As the Social Media Lead, you will be pivotal in crafting and executing our social media strategy. Your expertise will help amplify our brand's voice and expand our digital footprint. This role demands a creative and strategic thinker who is enthusiastic about building meaningful connections with our audience and supporting our growth objectives.
What You’ll Do
- Develop and implement comprehensive social media strategies to increase our brand visibility and influence across platforms such as Instagram, X, LinkedIn, and Facebook.
- Manage and oversee social media content from conception to execution, ensuring it aligns with our brand's voice and business goals.
- Monitor, analyze, and report on performance metrics, adjusting strategies as needed to improve engagement and reach.
- Collaborate with marketing, design, and content teams to create compelling, optimized content using tools like Sprout, Figma, and Asana.
- Engage with followers and respond to inquiries in a timely manner, fostering a positive community and enhancing user experience.
- Stay up-to-date with the latest industry trends and make recommendations for new social media tools and strategies to keep us ahead of the curve.
What You’ll Need
- Proven experience as a Social Media Manager or similar role, with a portfolio demonstrating successful social media campaigns and audience growth.
- Expertise in utilizing major social media platforms including Instagram, X, LinkedIn, and Facebook for brand promotion.
- Strong familiarity with digital marketing tools and software such as Sprout, Figma, and Asana.
- Excellent communication, organizational, and creative thinking skills.
- Bachelor’s degree in Marketing, Communications, or a relevant field.
- Preferably with experience in the financial services or fintech industries.
What We Do
BHG Financial is transforming the financial industry; leveraging the power of data, analytics, and cutting-edge technology to become not only the number one source for professional loans, but also the creator of the largest community bank loan and product network in the country.
Since 2001, BHG has originated more than $18.5 billion in loan solutions to top-quality borrowers, which community and midsize banks can access via a state-of-the-art loan delivery platform. Building on nearly two decades of innovation, BHG and its family of brands now offer a full suite of financial solutions that span business, consumer, and SBA 7(a) loans, credit cards, collection services, risk management services, and point-of-sale financing.
With record growth year after year, BHG continues to be recognized regionally and nationally: earning a spot on the Inc. 5000 for 16 years running, and receiving accolades from Great Place to Work® and Fortune magazine, among others. BHG is partially owned by Pinnacle Bank (PNFP) and has headquarters in Davie, FL, Syracuse, NY and Atlanta, GA.
Why Work With Us
BHG Financial cultivates a high-energy atmosphere in an open-door, non-traditional corporate environment. As a growing company of more than 1500, it's the perfect place to share your ideas and advance your career.
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