The Role
Support the marketing team by creating branded graphics, video and social content, scheduling and monitoring posts across platforms, assisting campaign and event materials, and updating basic web content and analytics to boost engagement and brand consistency.
Summary Generated by Built In
Job Overview
The Social Media Intern plays a key role in enhancing Senergy Petroleum’s visual identity and digital presence. This position supports the Marketing team by creating compelling graphics, producing engaging social media content, and helping ensure consistent brand representation across digital, print, and event-related platforms. This role will help drive awareness, engagement, and loyalty among prospects, customers, and employees through creative visual communication, storytelling, and day-to-day social media support. From assisting with campaign design to supporting social media execution, this internship is ideal for someone who is passionate about branding, content creation, graphic design, and digital media.
Duties and Responsibilities
Essential
Design and Content Creation
- Assist in designing marketing materials, including digital graphics, promotional content, flyers, presentations, signage, social media visuals, and video assets.
- Create visually engaging content that supports the Senergy Petroleum and Brad Hall Companies brands.
- Ensure all creative materials align with established brand standards, messaging, tone, colors, and visual identity.
- Support the development of branded templates and creative assets for ongoing marketing use.
- Assist with basic photo editing, image resizing, layout updates, and graphic enhancements for various marketing channels.
Social Media Management
- Support the planning, creation, scheduling, and publishing of content across social media platforms, including Instagram, Facebook, LinkedIn, and other applicable channels.
- Assist with daily social media monitoring, including engagement tracking, basic community management, and identifying opportunities to improve audience interaction.
- Help maintain visual consistency and brand alignment across social platforms.
- Draft captions, select visuals, and recommend creative ways to increase engagement with customers, employees, and prospects.
- Monitor trends, social media best practices, and content ideas that may support the company’s digital presence.
Campaign Support
- Contribute to the development and rollout of marketing campaigns by creating graphics, visuals, and digital assets.
- Support campaign timelines by completing design and content assignments accurately and on schedule.
- Assist with coordinating creative elements for email campaigns, internal communications, customer promotions, recruitment marketing, and company initiatives.
- Help ensure campaign materials are consistent, professional, and aligned with overall marketing objectives.
Additional
Website and Digital Experience
- Assist with website content updates, visual enhancements, and basic digital content deployment.
- Support efforts to improve website user experience, SEO alignment, and brand consistency.
- Assist with customer review initiatives, web content organization, and basic web analytics reporting.
- Help identify opportunities to improve digital presentation, visual flow, and customer-facing content.
Event Marketing
- Assist with planning and executing branding and visual needs for internal and external events.
- Support the creation of event materials, including signage, flyers, presentations, name badges, social media graphics, and promotional visuals.
- Help coordinate visual assets for training sessions, trade shows, employee events, and customer-facing experiences.
- Support post-event content needs, including photos, recap graphics, and social media posts.
Supervision of Others
- None
Work Environment
- Typically work is performed in an office setting.
Physical Demands
- Able to sit and stand for extended periods of time.
- Able to move about office setting to complete responsibilities.
- Able to move freely around work and customer sites.
- Able to climb stairs and ladders, kneel, bend, and stoop.
- Heavy use of phone, computer, and office equipment.
- Able to lift up to 25 lbs.
Travel
- Up to 10%
Knowledge, Skills, and Abilities
Required
- Strong written and oral communication skills are critical.
- Ability to work independently.
- Must have strong organizational and project management skills.
- Experience with the Adobe Creative Suite, Graphic design, video/photography content creation and editing (Illustrator, Photoshop, Premiere Pro, Final Cut Pro, After Effects, etc.).
- Ability to drive both tactical and strategic marketing initiatives.
- Social Media and content creation experience
- Creative, Resourceful, Analytical, and Eager to Learn
Preferred
- Familiarity with digital marketing platforms, including Meta Business Suite and LinkedIn, with an understanding of how to optimize content for engagement.
- Knowledge of traditional and digital marketing tools to include but not limited to: email marketing (Act-On or similar), and CRM system.
- Experience with Microsoft 365
- Experience with SEO, Web analytics, and Google Business Suite
- Experience in website design (Wordpress, etc.)
- Photography experience (Editing and Shooting)
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
Skills Required
- Strong written and oral communication skills
- Ability to work independently
- Strong organizational and project management skills
- Experience with Adobe Creative Suite (Illustrator, Photoshop, Premiere Pro, Final Cut Pro, After Effects)
- Ability to drive both tactical and strategic marketing initiatives
- Social media and content creation experience
- Creative, resourceful, analytical, eager to learn
- Familiarity with Meta Business Suite and LinkedIn optimization
- Experience with email marketing platforms (Act-On or similar) and CRM
- Experience with Microsoft 365
- Experience with SEO, web analytics, and Google Business Suite
- Experience in website design (WordPress)
- Photography experience (shooting and editing)
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The Company
What We Do
Senergy Petroleum is a privately held wholesale fuel and lubricant distributor operating in the Southwest and Rockies. It specializes in commercial fuels, lubricants, diesel exhaust fluid (DEF), chemicals, and equipment, serving markets across Arizona, Colorado, Idaho, Nevada, New Mexico, Texas, Utah, Oklahoma, and Wyoming via a network of warehouses and cardlock locations.
