We’re looking for a Social Media & Influencer Growth Manager who thrives where short-form video, AI-powered tools, and data-driven insights meet. In this role you will publish 3-5 engaging TikTok and Instagram Reels each day, guide and support 20–30 micro-creators each quarter, and dedicate one day a week to social DMs and email so our content answers real customer questions. Our culture values curiosity, respect, and continuous learning—everyone’s ideas are welcome and heard.
Core ResponsibilitiesShort-Form Content Engine (AI-Assisted) – Ideate, script, film, edit, and post 3–5 TikTok/IG Reels daily. Leverage Gen-AI tools (e.g., ChatGPT, Opus Clip, Adobe Firefly) to scale output efficiently while maintaining quality, and build a reusable template library for hooks, captions, and thumbnails.
Influencer Program & AI Discovery – Identify, brief, and collaborate with 20–30 micro-creators each quarter through platforms like Modash AI and Insense. Automate agreements and performance tracking with Zapier/Make (or equivalent) feeding a shared Notion dashboard.
Community Care – Own social DMs and email support one day per week. Surface FAQs with AI summarization and transform them into fresh content within 24 hours, maintaining an average first-response time under two hours.
Growth Analytics & Experimentation – Build weekly dashboards (GA4, TikTok Analytics, Supermetrics) with GPT-based anomaly alerts. Run A/B tests on hooks, captions, and posting cadence; apply predictive models to prioritize experiments responsibly.
Automation Champion – Design no-code workflows (e.g., Gumloop, Lindy, Make.com) that syndicate posts, tag influencer UGC, and organize creative assets—reducing repetitive manual tasks and empowering the team to focus on high-impact work.
- 1–3 yrs hands-on TikTok/IG short-form creation (≥ 50 portfolio videos) plus demonstrable use of AI tools (ChatGPT, Opus Clip, ElevenLabs, Firefly) for ideation or editing.
- Experience managing influencers or UGC creators—including AI-assisted prospecting & performance dashboards.
- Comfort building no-code automations in Zapier or Make.com to streamline content inspiration, operations, and workflows
- Data-savvy: can interpret view-through, save/share rates, and influencer CPA to iterate rapidly.
- On-camera confidence, bias for action, and growth mindset.
- Bonus: Paid social boosting, Canva/Figma motion graphics, and prior work in food, fitness, or mom-life niches.
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What We Do
eMeals is America's leading provider of curated meal plans connecting consumers and food brands to the online pickup and delivery services of Walmart, Amazon, Kroger, Albertsons, Safeway, HEB and the retailers served by Instacart and Shipt. Subscribers have access to 15 food style meal plans, each with new weekly dinner ideas. Based on the selected meal choices, the eMeals app automatically generates a grocery list that can be shopped in-store or, with a click, sent for pickup or delivery by one of the integrated grocery retailers. eMeals is a high growth, privately owned company that has helped over a million families relieve the daily stress of putting healthy home-cooked meals on the table quickly, easily and affordably.
