Social Media Executive

Posted 17 Days Ago
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Sydney, New South Wales
In-Office
Junior
Financial Services
The Role
YouTrip Australia seeks a Social Media Executive to create engaging content, manage social channels, and track trends for travel audiences.
Summary Generated by Built In

About the Role

YouTrip Australia is looking for a hands-on Social Media Executive to help grow our presence across Instagram, Facebook, YouTube Shorts, Reddit, and travel-focused online communities.

This is a highly executional role with content creation at its core, but broader exposure across social publishing, community interaction, trend tracking, and performance insights.

You’ll help bring YouTrip to life online — creating relatable content, showing up authentically in travel conversations, and helping make YouTrip the most talked-about no-fees travel card in Australia.

Your Mission

Build awareness, relevance, and trust for YouTrip through scroll-stopping content and authentic social engagement — never corporate, never salesy.

Key Responsibilities

Content Creation & Production (Core)

  • Ideate, film, and edit short-form, social-native content for IG Reels, Stories, and YouTube Shorts
  • Create travel hacks, budgeting tips, card demos, day-in-the-life, fun cultural content, and real traveller use cases
  • Develop scripts, hooks, captions, and visual styles that feel organic to each platform
  • Capture simple product moments (tap-to-pay, FX comparisons, ATM withdrawals, app walkthroughs)

Social Publishing & Channel Support

  • Support day-to-day posting across YouTrip’s social channels (IG, FB, YouTube)
  • Assist with content scheduling, captions, hashtags, and basic community replies
  • Ensure content is timely, culturally relevant, and aligned to YouTrip’s friendly, no-BS tone
  • Help repurpose content across channels and formats (organic, stories, light paid usage)

Design & Creative Support

  • Create lightweight design assets such as thumbnails, subtitles, overlays, and simple layouts
  • Maintain visual consistency while keeping content social-first and non-polished
  • Adapt content quickly based on performance and platform norms

Trends, Insights & Experimentation

  • Track social and creator trends and adapt them for travel and money-saving content
  • Test new formats, hooks, and angles and share learnings with the marketing team
  • Monitor basic performance metrics (views, engagement, saves) to inform iteration

Community & UGC Support

  • Support sourcing and coordination of authentic UGC from creators and the community
  • Assist with creator briefs and content guidelines where needed
  • Help seed content into relevant travel groups, forums, and sub-cultures (with guidance)

About You

  • 1-2 years minimum experience producing social or UGC-style content (brand, freelance, or personal)
  • Comfortable filming yourself or others in natural, creator-style formats
  • Strong short-form video editing skills (CapCut, VN, Premiere, or similar)
  • Good design instincts (Canva, Figma, Adobe tools)
  • Strong understanding of what resonates with travel audiences and young professionals
  • Fast, curious, and comfortable experimenting, learning, and iterating quickly

Nice to have:

  • Exposure to YouTube optimisation, basic analytics, paid creative, or creator coordination
  • Interest in travel, budgeting hacks, or fintech products
  • Bilingual in Mandarin (not required)

Top Skills

Adobe
Canva
Capcut
Facebook
Figma
Instagram
Premiere
Reddit
Vn
Youtube Shorts
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The Company
200 Employees
Year Founded: 2016

What We Do

YouTrip is a multi-currency mobile wallet with a prepaid Mastercard that enables you to shop online and offline worldwide like a true globetrotter.

As Singapore’s favourite multi-currency wallet, it's our thing to ensure that you pay hassle-free overseas with the best rates.

Whenever, wherever, we got you
• Pay with the best rates in 150+ countries
• Enjoy our in-app exchange with our 10 popular wallet currencies

Goodbye hidden fees
• Travel and shop freely with zero FX fees & no hidden charges
• Withdraw cash fee-less* from overseas ATMs (only available for Singapore app users in foreign currency for the first S$400 per calendar month, 2% fees apply thereafter)

It can’t get any safer than this
• Lock and secure your card instantly with just one tap
• Stay on top of your transactions with push notifications for every payment

Apply for an account now to get the best rates at your fingertips!

Our Story
Launched in 2018, YouTrip is a regional financial technology startup with a bold vision to empower everyone with a smarter and most convenient way to pay in foreign currency. As the trailblazers of fintech in Asia, we hail from Singapore, Thailand, Hong Kong, and the rest of Southeast Asia, and we are dedicated to being a trusted companion for all travellers and digital-savvy consumers. Powered by Mastercard®, YouTrip is a holder of the Remittance License issued by the Monetary Authority of Singapore. In Thailand, YouTrip is jointly issued and powered by Kasikornbank PCL.

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