The Role
Create, shoot, and edit short-form videos for TikTok, Instagram Reels, and YouTube Shorts, aligning with WHOOP's brand voice.
Summary Generated by Built In
At WHOOP, we're on a mission to unlock human performance. As a leader in the wearable tech space, we empower our members to perform at a higher level through a deeper understanding of their bodies and daily lives.
Reporting to the Senior Manager of Social Media Content, this role is deeply plugged into the social and creative landscape across major platforms. We’re looking for a Social Media Creator/Editor — a hands-on, highly creative content maker who lives and breathes social video. This person will spend most of their time filming, editing, and producing short-form video for TikTok, Instagram Reels, and YouTube Shorts that bring the WHOOP brand to life in fun, relatable, and visually compelling ways.
RESPONSIBILITIES:
- Film and edit multiple short-form videos per week across TikTok, Instagram Reels, and YouTube Shorts – aligned to the WHOOP brand voice and aesthetic.
- Shoot content with both iPhone and professional camera equipment — including product, lifestyle, and community moments.
- Work closely with the Social Media team to deliver polished, platform-ready content quickly.
- Identify emerging social trends and formats that WHOOP can strategically tap into—making content culturally relevant while staying true to our brand voice and values.
- Repurpose existing footage into new, platform-optimized cuts.
- Maintain quality and brand consistency across every video, regardless of speed or volume.
- Comfortable brainstorming and shooting engaging content that feels authentic to the WHOOP brand voice.
QUALIFICATIONS:
- 2+ years of experience creating, shooting, and editing short-form video content for brands or creators.
- Deep knowledge of TikTok, Reels, and YouTube, and how to create native, high-performing content tailored to each platform.
- Expert in Adobe Premiere Pro and/or CapCut
- Familiar with the Sony series for camera equipment
- Strong eye for composition, lighting, and pacing.
- Comfort both behind the camera and in post-production.
- Passion for the WHOOP brand, health, fitness, and performance content.
- Positive, collaborative attitude and openness to feedback.
- Can work in the WHOOP HQ (Boston) and travel occasionally (if needed).
WHOOP is an Equal Opportunity Employer and participates in E-verify to determine employment eligibility. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
The WHOOP compensation philosophy is designed to attract, motivate, and retain exceptional talent by offering competitive base salaries, meaningful equity, and consistent pay practices that reflect our mission and core values.
At WHOOP, we view total compensation as the combination of base salary, equity, and benefits, with equity serving as a key differentiator that aligns our employees with the long-term success of the company and allows every member of our corporate team to own part of WHOOP and share in the company’s long-term growth and success.
The U.S. base salary range for this full-time position is $75,000 - $115,000. Salary ranges are determined by role, level, and location. Within each range, individual pay is based on factors such as job-related skills, experience, performance, and relevant education or training.
In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.
These ranges may be modified in the future to reflect evolving market conditions and organizational needs. While most offers will typically fall toward the starting point of the range, total compensation will depend on the candidate’s specific qualifications, expertise, and alignment with the role’s requirements.
Learn more about WHOOP.
Top Skills
Adobe Premiere Pro
Capcut
Professional Camera Equipment
What the Team is Saying
Anahis
Staff Tech Lead - Mechanical Engineering
Josh
Lead Designer
Manan Dedhia
Field Quality Manager
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The Company
What We Do
At WHOOP, we’re on a mission to unlock human performance. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. Our wearable device and performance optimization platform has been adopted by many of the world's greatest athletes and consumers alike.
Why Work With Us
At WHOOP, we’re focused on building an inclusive and equitable team with a strong sense of belonging for everyone—increasing representation in every way as our team grows. We believe that our differences are our source of strength—so much so it’s one of our core values.
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WHOOP Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Typical time on-site:
4 days a week
