Social Media Creative Strategist

Posted Yesterday
Be an Early Applicant
Walnut Creek, CA
In-Office
75K-90K Annually
Senior level
Marketing Tech
The Role
Lead the development and delivery of platform-native content across brands, coordinating with teams to produce high-quality social media content and manage editorial flow.
Summary Generated by Built In

About the company:
Buyerlink is a leading technology platform powering an ecosystem of marketplaces. We operate across multiple industries and enable businesses to reach in-market, geo-targeted consumer demand at scale. In short, our unique platform connects buyers with new customers in milliseconds, perfectly matching buyer opportunity with consumer intent.
Job Summary:
We are seeking a social-first creative producer to lead the development and delivery of platform-native content across our family of brands. This role blends creative thinking with disciplined execution. You will shape concepts from early idea to final post, turning direction into concise creative briefs, coordinating with designers, writers, editors, and UGC partners, and editing short-form video as a core part of the process.
You will manage the content calendar for all brands, direct the publishing rhythm across platforms, and stay close to performance signals so each new round of content builds on what resonates. The ideal candidate brings creative ingenuity, a sharp audience pulse, and the ability to keep multiple content streams moving with coherence and momentum

This is a 100% in-office - right here in Walnut Creek
What you’ll do:

Content production: Produce platform-native content across our family of brands, including short-form video, graphics, and social assets. Shape ideas into strong creative executions and maintain a consistent flow of high-quality work that reflects each brand’s voice and priorities.

Creative execution: Develop clear creative briefs that articulate concept, hook, tone, and visual direction. Work with designers, writers, editors, and UGC creators through each stage of production, and edit short-form video directly when it supports speed and quality.

Concepting and ideation: Bring forward original concepts grounded in platform behavior, cultural moments, and audience insight. Contribute fresh thinking during brainstorms, explore new angles on existing themes, and translate strategic direction into creative opportunities.

Content management: Maintain the content calendar for all brands, ensuring that upcoming work is planned, organized, and aligned with brand initiatives. Oversee publishing across platforms, refine captions, and manage the rhythm of posts to keep channels active and intentional.

Collaboration and workflow: Coordinate with cross-functional partners to keep projects moving from idea to final delivery. Communicate expectations clearly, remove barriers, and ensure that creative teams have what they need to produce at pace across multiple brands.

Trend and performance awareness: Stay tuned to platform trends, emerging formats, and audience behavior. Track performance across channels, analyze what drives engagement and retention, and surface insights that inform upcoming briefs and creative decisions.
 

What makes you qualified:

  • You have strong creative instincts and a clear understanding of platform-native content across Instagram, Facebook, TikTok, LinkedIn, X and others.
  • You can turn ideas into structured briefs that teams can execute with confidence.
  • You are comfortable originating UGC concepts and coordinating UGC contributors, including leveraging paid actors if necessary.
  • You edit short-form video with skill and are comfortable with video editing tools.
  • You are organized and capable of managing multiple content streams at once.
  • You understand how to interpret performance signals and adjust creative direction thoughtfully.
  • You bring 5+ years of experience in social content production, creative strategy, or a related field at a company or agency.

Compensation will be determined by factors including knowledge and skills, role-specific qualifications, and experience. 

Base Salary: 75-90k USD
 

Life at Buyerlink:

  • Take part in our Service Days program - where you'll be rewarded with paid time off for volunteering and making a positive impact in your community.
  • Join forces with our diverse Global Community and connect with team members from all over the world.
  • We offer a comprehensive extended health benefits package to ensure your total well-being.
  • We're dedicated to your professional growth and will support you every step of the way on your career path with ongoing Professional Development opportunities.
  • Enjoy delectable, complimentary lunches, and participate in exciting team events in-office.

Who we are

As a fully integrated technology platform, Buyerlink simplifies online marketing, empowering businesses of all sizes to gain access to in-market locally-targeted consumer demand at scale.  As a One Planet Group company, we believe that businesses can thrive while making a positive impact on the world. Our values—integrity, innovation, and purpose—are at the core of everything we do. We’re dedicated to fostering an environment where team members feel supported, empowered, and inspired to achieve their goals.

The types of Personal Information we may collect (directly from you or from Third Party-sources) and our privacy practices depend on the nature of the relationship you have with Buyerlink and the requirements of applicable law. We endeavor to collect information only relevant for the purposes of processing. As part of our recruitment process, certain roles at Buyerlink may include a technical or skills-based assessment administered through an approved third-party provider. In some cases, and only with your explicit consent at the time of testing, AI-based proctoring or monitoring (such as webcam, screen activity, or behavioral signals) may be used to help maintain assessment integrity. By continuing, you agree to Buyerlink's privacy policy, which can be accessed here. 

Top Skills

Facebook
LinkedIn
Short-Form Video Editing Tools
Social Media Platforms (Instagram
Tiktok
X)
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Walnut Creek, CA
115 Employees
Year Founded: 2001

What We Do

Buyerlink operates the leading marketplace for locally targeted and category-specific consumer demand online. A One Planet Group company.

Our patented technology allows our platform to conduct millions of auctions striving to connect consumers to perfectly matched service providers. We currently serve the automotive, real estate, insurance, home services, solar, and home warranty industries, and our category agnostic platform offers us the capability to quickly launch new verticals as necessary.

As a fully integrated technology platform, Buyerlink simplifies online marketing, empowering businesses of all sizes to gain access to in-market locally-targeted consumer demand at scale.

While Buyerlink is focused on providing a massively effective, locally targeted marketing solution, as a One Planet company our true fulfillment stems from operating a mission-driven business with a measurably positive impact on the world. Our fundamental values place love at the center of every facet of the business. We stand for social justice, women's rights, racial justice, and unity. Buyerlink provides the means to uphold our unwavering commitment to universal philanthropy.

Similar Jobs

In-Office
San Francisco, CA, USA
85 Employees
80K-120K Annually

Bose Logo Bose

Regional Sales Leader - Western Zone, Bose Luxury

Automotive • eCommerce • Hardware • Music • Retail • Software • Wearables
Hybrid
Sacramento, CA, USA
2900 Employees
116K-160K Annually

Snap Inc. Logo Snap Inc.

Architect

Artificial Intelligence • Cloud • Machine Learning • Mobile • Software • Virtual Reality • App development
Hybrid
2 Locations
5000 Employees
195K-343K Annually

General Motors Logo General Motors

Senior Product Manager

Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
Hybrid
3 Locations
165000 Employees
131K-202K Annually

Similar Companies Hiring

Scrunch AI Thumbnail
Software • SEO • Marketing Tech • Information Technology • Artificial Intelligence
Salt Lake City, Utah
ClickMint Thumbnail
Marketing Tech • Generative AI • eCommerce • AdTech
Malibu, CA
9 Employees
PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account