Ahrefs is looking for a Social Media Copywriter who lives and breathes language. We want someone who can make the complex feel clear, the mundane feel exciting, and the technical feel human. You’re a wordsmith, with the instincts of a storyteller and the discipline of an editor. You’re brave and bold with your choice of tone and language, turning heads to elevate the Ahrefs brand.
You’ll craft sharp, memorable, unapologetic, witty, humorous, dry and fun copy! You’ll apply this to our social media and contribute to landing pages, UI, ads, emails, blog posts, and scripts. If you’re the kind of person who obsesses over the rhythm of a sentence, who knows how different platforms “speak,” and who can turn raw ideas into tight, punchy messaging, this role is for you.
What You’ll DoCraft standout social content- Write platform-specific copy for X/Twitter, LinkedIn, YouTube Community, Instagram, Reddit, and others.
- Turn long-form ideas into tight, scroll-stopping lines, threads, hooks, and captions.
- Adapt tone and structure depending on platform culture and audience expectations.
- Repurpose longer content into social-first formats and expand social ideas into longer copy when needed.
- Produce clear, engaging copy for landing pages, product UI, ads, emails, blog posts and video scripts.
- Transform technical and research-heavy concepts into simple, compelling messages.
- Maintain and elevate Ahrefs’ brand voice: smart, straightforward, and unmistakably human.
- Build cohesive narratives across Ahrefs various social channels.
- Understand social trends, audience behavior, and how copy drives engagement.
- Experiment with new formats, hooks, cadences, and storytelling angles.
- Work with product, design, research, and marketing to gather insights.
- Help shape messaging for launches, announcements, and campaigns.
- Edit ruthlessly, cutting fluff, sharpening ideas, and ensuring clarity always wins.
- A writer with excellent command of language and a portfolio that shows range and personality.
- Someone who can turn complexity into clarity and boring topics into something worth reading.
- Strong understanding of how different social platforms “read,” behave, and reward good copy.
- Creative instincts paired with strong editorial discipline.
- Comfortable working autonomously, moving fast, and iterating with intention.
- Experience in SaaS, tech, or SEO is a plus but not required.
- Someone bold in their ideas and brave in their creative decisions, with the ability to add smart, well-timed humor to their writing.
- An independent thinker who can drive work forward on their own, while collaborating smoothly with a wide range of stakeholders.
- High trust, no micromanagement, and real ownership of your craft.
- A chance to shape the public voice of one of the most respected brands in the market.
- Your words will reach millions of marketers, creators, and curious minds.
- A smart, collaborative team that values clarity, honesty, and craftsmanship.
Ahrefs does not engage with agencies or third party recruitment solutions for the roles we hire for. If at any point we need help, we'll let you know!
Top Skills
What We Do
Ahrefs Pte. Ltd. is a software company that develops online SEO tools and free educational materials for marketing professionals.
Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface.
When Ahrefs launched its first tool, Site Explorer, it disrupted the stagnant field of backlink analysis and kickstarted a new round of competition among SEO tool providers. It quickly became one of the world’s best backlink analysis tools.
Since then, Ahrefs has grown into a complete SEO suite by developing tools like Keywords Explorer for keyword research, Content Explorer for analyzing content, Rank Tracker for monitoring keyword rankings, and Site Audit for auditing and optimizing websites.
