Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Social Media Content Creator
Location: Milan, Italy
About the role:
As Social Media Content Creator, you'll sit at the intersection of strategy and craft — responsible for both planning and producing social content that engages audiences and delivers measurable results. Embedded within the client team in Milan, you'll work closely with Brand Managers, the wider studio team, and the Account Director, contributing to day-to-day content operations and longer-term channel strategy.
This is a role for someone who understands how social platforms work and how brands can participate authentically — equally comfortable shaping a quarterly editorial calendar as producing a short-form video or managing an active community conversation.
What you will be doing:
- Lead the development and management of the quarterly social editorial calendar across Facebook and Instagram, with input into emerging channels including TikTok.
- Produce and edit static and video content for social — including graphic design, photography, and short-form video optimised for each platform's format and audience.
- Manage and grow the brand's social communities: monitoring conversations, responding to comments and direct messages, and maintaining a positive, on-brand presence.
- Identify cultural moments and social trends, developing real-time marketing content that creates meaningful engagement opportunities.
- Contribute to social media strategy for both established and emerging channels, bringing evidence-based recommendations to the studio and client team.
- Report on social media performance regularly, translating data into clear insights and actionable recommendations.
- Use AI tools — including large language models and image generation platforms — to enhance content quality and accelerate production workflows.
- Represent the consumer's perspective within the team, keeping audience sentiment close and feeding that insight into content and strategy decisions.
What you need to be great in this role:
- A strong background in social media content creation within a digital or creative agency, with experience managing brand channels across Facebook and Instagram.
- Demonstrable ability to plan, produce, and manage social content end-to-end — from editorial strategy through to community management and performance reporting.
- Proficiency in creative production tools, including Adobe Photoshop and After Effects or equivalent software.
- Familiarity with TikTok — its format, culture, and content conventions — is a strong advantage.
- An editorial mindset: the ability to identify angles, write copy, and produce content that connects with real audiences.
- Analytical confidence: comfortable with social media metrics and able to turn data into clear recommendations.
- Professional proficiency in Italian and English — both are essential for this role, given the client environment and content requirements.
- Based in Milan, or able to commute to the client's offices in Milan two to three times per week.
At the time of this posting, this position has a starting salary from €33,000 gross annually. Individual compensation varies based on objective criteria, such as experience, location, level of responsibilities and qualifications.
Req ID: 18030
#LI-HS1 #LI-MIDSENIOR #LI-HYBRID
Our values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
Skills Required
- Background in social media content creation within a digital or creative agency, managing Facebook and Instagram brand channels.
- Ability to plan, produce, and manage social content end-to-end, including editorial strategy, community management, and performance reporting.
- Proficiency with creative production tools (Adobe Photoshop and After Effects or equivalent).
- Familiarity with TikTok format, culture, and content conventions.
- Editorial skills: identify angles, write copy, and produce audience-focused content.
- Analytical confidence with social media metrics and translating data into recommendations.
- Professional proficiency in Italian and English.
- Based in Milan or able to commute to the client's offices in Milan two to three times per week.
- Familiarity with AI tools, including large language models and image generation platforms, to enhance content workflows.
OLIVER Agency Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about OLIVER Agency and has not been reviewed or approved by OLIVER Agency.
-
Leave & Time Off Breadth — Feedback suggests vacation, sick leave, and paid holidays are strong elements, with time off frequently highlighted as a standout part of the package. UK materials also describe generous annual leave that increases with service alongside additional personal days.
-
Retirement Support — Feedback suggests U.S. employees can access a 401(k), and at least one account notes an immediate match. UK materials indicate a formal pension arrangement within the parent group.
-
Affordable Benefits — Feedback suggests U.S. medical coverage is paired with employer-funded HSA/HRA or flex contributions that help offset high deductibles. These subsidies can meaningfully reduce out-of-pocket costs for some employees.
OLIVER Agency Insights
What We Do
Established in 2004, we are the first and only company to design, build and run bespoke in-house agencies and ecosystems for brands. Today, we create work that delivers business growth, fame and purpose for over 200 clients in 46 countries and counting. Our unique model moves at the speed of modern business to drive change from the inside out; working smarter to make our clients’ money go further, and helping them build better solutions, systems and brands. Client solutions include Unilever’s U-Studio (a platform used by almost three-quarters of Unilever's brands globally), adidas’ off-shore hub and PepsiCo’s global digital team.
