RESPONSIBILITIES
- Develop snackable visual content, short-form social videos, memes, GIF’s and dynamic media assets to grow social media audiences with a focus on TikTok and Instagram
- Strategically and quickly shoot, create and edit video and photo content to tell compelling and engaging stories for the Empire State Building and Empire State Realty Trust audiences
- Be up-to-date on trending video content especially on Reels and TikTok and be able to quickly develop content to match that suits the Empire State Building/ESRT brand
- Identify thumb-stopping, brand and audience building opportunities for content
- Pitch weekly video and content ideas to Social Media Manager
- Contribute creatively and deliver projects on a deadline
- Proficient in Adobe CC (Photoshop, Premiere, Illustrator), FinalCut Pro and other video/photo editing platforms
- Have a deep understanding of social media and audience engagement
- Additional responsibilities as directed
REQUIRED SKILLS / ABILITIES
- Experience of content creation (video, editing, photography, etc.)
- Portfolio or website of relevant work examples
- Detail-oriented and results-driven with the ability to work in a fast-paced environment.
- Familiarity with key social platforms such as Facebook, Twitter, Instagram, Pinterest, YouTube, Snapchat and TikTok. is required; knowledge of WeChat, and Weibo is a plus.
- Ability to handle multiple tasks simultaneously
- Strong written and verbal communication skills
- Ability to interact with all levels of personnel
PHYSICAL REQUIREMENTS
- Prolonged periods of sitting at a desk and working on a computer
- Must be able to lift up to 15 pounds at times
WHAT YOU CAN EXPECT
- At ESRT, like our tenants, our employees come from everywhere. We foster a collaborative work environment that captures top talent and cultivates the best ideas. As a Great Place to Work® Certified employer, we are committed to maintaining our positive work culture where employees are engaged and can grow and develop. In addition, ESRT employees embody our Company Culture & Success Factors -
- Adaptable – you are a self-starter who’s able to quickly digest and execute new processes to work both collaboratively and independently
- Dynamic – you are solutions-oriented, aim to improve processes and implement efficiency, and offer insightful feedback to improve ESRT
- Dependable – you take a strong sense of ownership and accountability over your work
- Passionate – you keep up with industry trends and are excited about the potential to propel the industry forward with a “roll-up-your-sleeves” attitude
- Curious – you consistently look for new ways to work smarter, not just harder
- Ethical – you treat others with respect, act with integrity in how you perform your work, and embrace our collaborative culture
- Positive – you possess a service-oriented attitude with excellent follow through
Top Skills
What We Do
Empire State Realty Trust, Inc. (NYSE: ESRT) is a NYC-focused REIT that owns and operates a portfolio of well-leased, top of tier, modernized, amenitized, and well-located office, retail, and multifamily assets. ESRT’s flagship Empire State Building, the “World's Most Famous Building,” features its iconic Observatory, ranked the #1 Top Attraction in New York City for the fourth consecutive year in Tripadvisor’s 2025 Travelers’ Choice Awards: Best of the Best Things to Do. The Company is a recognized leader in energy efficiency and indoor environmental quality. As of June 30, 2025, ESRT’s portfolio is comprised of approximately 7.8 million rentable square feet of office space, 0.8 million rentable square feet of retail space and 743 residential units. More information about Empire State Realty Trust can be found at esrtreit.com and by following ESRT on Facebook, Instagram, TikTok, X, and LinkedIn.






