Social Media & Community Specialist, Lund

Do you love crafting social media content that sparks conversation and builds community? We're looking for a new Social Media & Community Specialist to create, plan, and publish compelling content across our digital channels — and be the voice that connects the Axis brand with our audiences. Based in Lund, Sweden, you'll play a hands-on role in bringing our brand to life online.  

Who is your future team?  

You will join the Digital Channels & Activation team, responsible for bringing our marketing strategy to life across digital platforms.  

The team focuses on amplifying campaigns and content through always-on digital channels, ensuring the right message reaches the right audience at the right time. Working closely with colleagues across marketing, brand, and content, the team turns strategy into measurable digital impact. It includes specialists across paid and owned media, social media, SEO/SEM, and marketing operations — all collaborating to continuously improve performance and audience engagement.  

What you'll do here as Social Media & Community Specialist?  

As our Social Media & Community Specialist, you will be at the heart of how Axis shows up on social media. Your work ensures that our content is engaging, timely, and reaches the people who matter most. You'll combine creativity with structure — planning content calendars, creating content, crafting posts, building campaign strategies, and actively managing our online communities.  

Your responsibilities will include:  

• Plan, create, and publish channel native social media content across platforms such as LinkedIn, YouTube, and Instagram  

• Strategically develop and maintain the social media content calendar in collaboration with content and campaign teams  

• Monitor, review, and respond to comments, messages, and conversations across social media channels (community management)  

• Coordinate with internal teams to ensure social media content aligns with broader marketing campaigns and brand guidelines  

• Track and report on social media performance, identifying trends and opportunities to improve engagement  

• Contribute to the development of social media strategies and best practices  

• Adapt content formats and messaging for different platforms and audiences  

• Oversee social media operations, including channel governance, development of guidelines and training materials, and asset management  

Who are we looking for?  

We're looking for someone who is creative, reliable, and genuinely enjoys engaging with people in digital spaces. You are comfortable working with shifting priorities and adapt easily in a fast-moving environment. You bring fresh ideas to the table while staying organized and keeping things on track. Collaboration comes naturally to you, and you enjoy working across teams and contributing to shared goals.  

We'd love to hear that you have:  

• Demonstrated experience working with social media platforms in a professional context (approximately 3 years or equivalent)  

• Experience with content creation for social media — including writing copy, creating visuals, or video — tailored to the strategies and needs of different digital platforms  

• Experience with community management — engaging with audiences, moderating conversations, and building online presence  

• Experience working with building multi-platform content strategies and paid campaigns across various paid media platforms  

• Fluency in English (professional proficiency)  
   

Bonus points for:  

• Familiarity with social media management or scheduling tools   

• Hands-on knowledge of paid social media campaigns  

• Knowledge of SEO, SEM, and other digital marketing channels  

• Comfortable with basic design or video editing tools (e.g., Canva, Adobe Creative Suite)  

• Experience in B2B marketing or the technology sector  

• Experience with brand awareness and top-of-funnel communication  

Physical Demands and Travel