Social Media Associate

Posted 5 Days Ago
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Sonipat, Haryana, IND
In-Office
Junior
Edtech • Social Impact
The Role
Owns social media engagement across platforms, including inbox and comment management, audience growth, trend monitoring, page and thought-leader engagement, LinkedIn newsletter writing, and cross-team marketing operations. The role requires strong copywriting, research, design awareness, and the ability to tailor content for students, parents, donors, and other audiences.
Summary Generated by Built In

About University 

Rishihood University (RU) has been established under The Haryana Private Universities (Amendment) Act, 2020 and is empowered to award degree as specified in section 22 of UGC Act, 1956. 

Rishihood University is India’s first and only impact university. ‘Impact’ is the living spirit of Rishihood. The purpose of education envisioned by the thought leaders of our civilization and that which has motivated the founders to build Rishihood University is beyond just awarding degrees and jobs. The purpose of education is to achieve the highest potential in a learner i.e., Rishihood. Rishihood University provides a unique mix of globally relevant education that is rooted in Indian ideas, quality education that is affordable, and a multi-disciplinary exposure with cutting edge skills of a specialist. To achieve this outcome, education cannot be limited to within the classrooms. RU is a fully residential campus where living and learning seamlessly integrate throughout the day. RU faculty and learners have an active participation with society, industry, researchers, entrepreneurs, and policy makers. This keeps the learning at RU focused on solving the biggest challenges faced by humanity and prepares our learners for the real world. It is time India builds universities driven by a higher purpose, that have a strong committed board to back it, that redefine the way education is imparted both within and outside the classroom. Rishihood is a bold initiative to fulfil this idea. Hence, we are looking for like-minded founding faculty members at Rishihood University.

Roles & Responsibilities:

This role will be directly reporting to the Assistant Director - Branding and Communications, and you will be responsible for owning the brand’s social media interactions across platforms.


  • Inbox management for all platforms 

  • Comment management for all platforms, primarily LinkedIn (start at ~20 quality comments/day)

  • Identify the right pages, thought leaders, and companies to follow and interact with 

  • Ideate strategies to improve our reach and followers on LinkedIn 

  • Spot social media trends and inform our strategy

  • Write LinkedIn newsletters 

  • Cross-team collaboration and marketing operations


Desired Qualification:

  • 1-3 years of relevant copywriting experience

  • Work with an Ed-tech or university is a plus

  • Good at spotting social media trends

  • Growth mindset and a “can do” attitude



This role is perfect for you if: 

  • You are passionate about impact and education

  • You are an excellent copywriter 

  • You have excellent research skills

  • You have a keen eye for design and aesthetics

  • You understand how to write for our target audience: students, parents, donors, etc.




Skills Required

  • 1-3 years of relevant copywriting experience
  • Experience working with an ed-tech company or university
  • Ability to identify social media trends
  • Growth mindset and can-do attitude
  • Passion for impact and education
  • Excellent copywriting skills
  • Excellent research skills
  • Keen eye for design and aesthetics
  • Ability to write for students, parents, donors, and other target audiences
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The Company
91 Employees
Year Founded: 2014

What We Do

Rishihood University is an Indian private university and impact-focused higher-education institution in Sonipat, Haryana. Established by Rishihood Foundation, it offers multidisciplinary undergraduate and postgraduate programs, including technology, business, design, and psychology. The university aims to reimagine higher education as a force for national transformation, combining personal growth, professional excellence, public impact, and an industry-integrated, values-first learning environment for future-ready learners and leaders.

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