About Us
Founded in 2015, SmartPing is a specialized Enterprise & Tele Communications service provider that
connects businesses with their consumers over telecom and internet channels. ONE-STOP-SHOP for
integrated communication backed up by innovative and intelligent technical platforms for SMEs, MNCs,
large enterprises & Government entities
Role Overview
We are looking for a data-driven, creative, and result -oriented Digital and Growth Marketing Manager to drive customer acquisition, engagement, and retention strategies. The candidate will be responsible for designing and executing marketing campaigns across multiple channels and scaling growth initiatives to meet business objectives.
Key Responsibilities
- Work closely with the Product and Sales teams to align growth strategies with business goals - driving customer acquisition and retention.
- Plan, execute, and optimize paid campaigns on Google Ads, LinkedIn, Meta, email and other digital platforms. Monitor, analyze and report on campaign performance to maximize ROI.
- Collaborate with the design and development teams to ensure seamless execution of campaigns. Optimize website and landing pages for conversions using A/B testing and Conversion Rate Optimization (CRO) best practices.
- Lead SEO efforts to drive organic traffic and improve search engine rankings.
- Develop and implement robust SEO strategies to increase organic traffic, and secure top rankings on search results.
- Leverage analytics tools (Google Analytics, HubSpot, etc.) to track, measure, and report key growth metrics. Conduct cohort analysis, customer segmentation.
Key Skills & Qualifications
- Minimum 5+ years of experience in growth marketing or a similar role in SaaS, technology, or a startup environment.
- Expertise in digital marketing channels (PPC, Paid,social, email, and content marketing).
- Strong knowledge of analytics and CRM tools.
- Proficiency in SEO, SEM, and A/B testing methodologies.
- Exceptional problem-solving skills and the ability to work in a fast-paced, dynamic environment.
- Strong communication and collaboration skills.
- Hands-on experience with marketing automation tools and workflows.
Skills Required
- Minimum 5+ years of experience in growth marketing or similar role in SaaS, technology, or startup environments.
- Expertise in digital marketing channels (PPC, paid social, email, content marketing).
- Hands-on experience with Google Ads, LinkedIn/Meta ads platforms, and email marketing tools.
- Strong knowledge of analytics and CRM tools (e.g., Google Analytics, HubSpot).
- Proficiency in SEO and SEM strategies and A/B testing methodologies.
- Experience optimizing website and landing pages for conversions (CRO) and running A/B tests.
- Hands-on experience with marketing automation tools and workflows.
- Exceptional problem-solving, communication, and collaboration skills; ability to work in a fast-paced environment.
What We Do
NextHire Consulting is an AI-driven recruiting platform that streamlines the hiring process for companies. By leveraging AI agents for sourcing, screening, and interviewing, the platform enables teams to focus on pre-qualified finalists. It provides data-driven insights into candidate soft skills and behavioral styles, aiming to disrupt traditional recruitment models with efficient, automated, and science-based talent acquisition solutions for businesses of all sizes.
