Services Marketing Manager

Posted 14 Days Ago
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New Delhi, Delhi, IND
In-Office
Entry level
Aerospace
The Role
Develops and executes marketing strategies for Airbus Services across regional aviation markets. The role positions services within aircraft campaigns, creates customer-specific value propositions and analytical sales arguments, identifies opportunities, supports customer purchasing decisions, and represents customer needs internally. It partners with Services Sales, central marketing, product teams, and broader Airbus stakeholders to build commercial plans, differentiate offerings from competitors, and guide value-driven product development.
Summary Generated by Built In

Job Description:

Strategic Dimension

  • Ensure the optimal customer perception of Airbus Services portfolio to our customers as a key and decisive step for sales campaign success.
  • Develop a thorough understanding of all aspects of the aviation after market and airline/lessor requirements, global and regional market trends, airline/lessor business drivers, evolving fleet and network requirements, revenue and profit generation models, and the after market's competitive environment.
  • Develop a thorough understanding of Airbus services in order to identify and position appropriate solutions within a broader airline/lessor focussed commercial strategy.
  • Act as the main marketing focal point of services for the region.
  • Develop and maintain the commercial plan together with the Services Sales (CDS) to have a mid term global services plan for the region.

Operational dimension

Services as part of Aircraft Campaigns

  • Contribute to aircraft strategy development on accounts as part of the GAM team by integrating services Marketing strategy in Commercial Rationale 
  • Identification and promotion of the potential services as part of the Aircraft campaign 
  • Ensure the value assessment and argumentation of the services( Services PV) as part of the overall aircraft value solution.

Services Campaigns 

  • Ensure customers recognize the value of our solution vs competition.
  • Develop specialized knowledge on Airframe portfolio understanding to
    • Proactively identify leads and validate them with customers as part of the GAM strategy
    • Define detailed and technical argumentation substantiated on data to demonstrate the superiority of our solution
  • Influence customer teams evaluation and purchasing decision through analytical support and development of general and customized marketing argumentation 
  • Convincingly deliver marketing analysis and argumentation with a sound logical reasoning to customer audiences through documentation, high quality presentations, or other means  
  • Prepare and develop marketing argumentation and analyses to meet set targets, and develop suitable ways and methods of presentation to customer audiences. 
  • Interact with other areas in Marketing and Airbus to enhance and tailor marketing analysis and argumentation.
  • Being the voice of the customer in Airbus - Capture evolving market requirements and provide guidance for product development strategies, enabling value-driven product innovation
  • Work closely with Central services marketing on his/her perimeter to ensure alignment and enhancement of value

This job requires an awareness of any potential compliance risks and a commitment to act with integrity, as the foundation for the Company’s success, reputation and sustainable growth.

Company:

Airbus India Private Limited

Employment Type:

Permanent

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Experience Level:

Professional

Job Family:

Sales, Marketing & Commercial Contracts

By submitting your CV or application you are consenting to Airbus using and storing information about you for monitoring purposes relating to your application or future employment. This information will only be used by Airbus.
Airbus is committed to achieving workforce diversity and creating an inclusive working environment. We welcome all applications irrespective of social and cultural background, age, gender, disability, sexual orientation or religious belief.

Airbus is, and always has been, committed to equal opportunities for all. As such, we will never ask for any type of monetary exchange in the frame of a recruitment process. Any impersonation of Airbus to do so should be reported to [email protected].

At Airbus, we support you to work, connect and collaborate more easily and flexibly. Wherever possible, we foster flexible working arrangements to stimulate innovative thinking.

Airbus Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Airbus and has not been reviewed or approved by Airbus.

  • Healthcare Strength — Healthcare coverage is positioned as comprehensive in several locations, including medical, dental, and vision options available from day one in the U.S. Access to life insurance, disability coverage, and employee assistance/wellbeing support adds breadth to the health offering.
  • Retirement Support — Retirement support is framed as a meaningful part of the package through plans such as a 401(k) with company matching in the U.S. These programs strengthen long-term financial security beyond base wages.
  • Leave & Time Off Breadth — Time-off provisions are described as generous in some settings, including vacation availability from day one and extended holiday coverage. Flexible working arrangements and hybrid options further increase the perceived value of time-related benefits.

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The Company
HQ: Toulouse
52,655 Employees
Year Founded: 2014

What We Do

Airbus is a global leader in aeronautics, space and related services. In 2020, it generated revenues of €49.9 billion and employed a workforce of around 130,000. Airbus offers the most comprehensive range of passenger airliners. Airbus is also a European leader providing tanker, combat, transport and mission aircraft, as well as one of the world’s leading space companies. In helicopters, Airbus provides the most efficient civil and military rotorcraft solutions worldwide. Airbus is an international pioneer in the aerospace industry and a leader in designing, manufacturing and delivering aerospace products, services and solutions to customers on a global scale. We believe that it’s not just what we make, but how we make it that counts; promoting responsible, sustainable and inclusive business practices and acting with integrity. Our people work with passion and determination to make the world a more connected, safer and smarter place, on the ground, in the sky and in space.

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