Key Responsibilities
- Lead and own the end-to-end SEO strategy for Instarem.com and Nium.com—across technical, content, and off-page pillars
- Develop and drive a roadmap for sustainable organic growth, aligned with broader marketing and business goals
- Proactively identify and prioritise new growth opportunities, from emerging keywords to content gaps and untapped markets
- Collaborate closely with content, product, martech, and web development teams to ensure SEO best practices are embedded into site architecture, UX, and all digital initiatives
- Create and execute scalable ASO strategies to improve visibility and organic installs for Instarem’s mobile app (bonus if you bring ASO expertise)
- Set up and own SEO performance tracking and reporting—define KPIs, build dashboards, and report regularly on impact and progress to stakeholders
- Leverage tools like Ahrefs, SEMrush, Google Analytics, Google Search Console, and App Store platforms to turn insights into action and continually optimise performance
- Champion SEO education and alignment across teams, empowering stakeholders to contribute to SEO success
- Stay ahead of search and app store algorithm updates, testing new approaches and bringing a growth mindset to every opportunity
Requirements
- 5+ years of hands-on SEO experience, ideally a mix of in-house and agency roles, with a strong track record of driving organic growth across multiple websites
- Proven ability to own and lead SEO strategy end-to-end—from technical audits and keyword planning to content optimisation and stakeholder reporting
- Bonus: ASO experience using tools like AppsFlyer to improve app visibility and installs
- Deep understanding of technical SEO—including site architecture, crawlability, sitemaps, robots.txt, redirects, schema, and page performance
- Expert knowledge in using tools such as Ahrefs, SEMrush, Screaming Frog, Google Search Console, Google Analytics, and App Store platforms for insights and optimisations
- Strong knowledge of international SEO, including hreflang tags, domain structuring (subdomains vs. subdirectories), and global keyword targeting
- Experience working closely with marketing,web developers, product teams, and martech stakeholders to implement scalable SEO best practices
- Fluent written and verbal English communication, with the ability to translate technical concepts into actionable recommendations
- Analytical and detail-oriented mindset—comfortable owning dashboards, KPIs, and performance reporting for multiple stakeholders
- Curious, proactive, and constantly learning—staying ahead of algorithm changes and bringing new ideas to the table
Similar Jobs
What We Do
Nium is an advanced payments platform redefining the way consumers and businesses send, spend, and receive funds across borders. Nium’s goal is to make the movement of money seamless through being a universal plug for financial services. The company uses agile, elegant, and modular solutions for complex business problems. Be it an Individual, new-age digital bank, or a traditional industry behemoth, Nium prides itself on creating financial infrastructure for every level of sophistication. Nium’s key solutions: • Pay-ins • Pay-outs • Card issuance • Banking-as-a-service • Crypto-as-a-service We are a global leader in B2B modern money movement • Launched the world’s first global platform for crypto-as-a-service • $280M Funding • Series D • $2B Valuation o 130+M End customers o 190+ Payout markets o 100+ Supported currencies • Named on CB Insight’s Fintech 250 List • Financial Times’ List of Asia-Pacific High-Growth Companies 2021 • Fintech Employer of the Year’ at the 2021 Singapore Fintech Festival • Best B2B Payment Platform’ at the 2021 Future Digital Awards
Why Work With Us
We, at Nium, are on a mission to transform modern money movement. We are driven by our co-created values of "seek the simple", "make it better" and "win it together". These aren't just buzzwords; they're how we do business every day and owned by each and every employee at Nium. We create new rules and new possibilities for a world of open money.
Gallery







