The Role
The SEO Strategist will develop and implement SEO strategies to enhance organic visibility and traffic, collaborating with various teams and analyzing technical performance.
Summary Generated by Built In
At Colibri, culture is a critical part of our collective success, and we live our values everyday: Love, Joy,
Boldness, Teamwork and Curiosity. These values guide our interactions with each other, our customers,
and the community as a whole.
We have a rich and storied history. Colibri is one of the pioneers of online professional education,
introducing some of the first web-based professional education courses in 2001. Today, the company’s
family of brands are the leading online professional education platforms in their respective end-markets.
We proudly serve >1 million customers annually and employ more than 1,500 mission-aligned
professionals. To learn more, please visit: www.colibrigroup.com
Colibri Group is seeking an experienced SEO Strategist to join our Central Traffic Team, supporting the Real Estate ecosystem. This is a remote, full-time position reporting to the Senior Manager, Central Traffic. As our SEO Strategist, you will own and execute the eco-wide SEO strategy with a focus on maximizing organic visibility and traffic across both traditional search engines and emerging LLM-driven search experiences. You will serve as the strategic lead for SEO across the Real Estate ecosystem, partnering closely with Brand Marketing, Product Marketing, Engineering, and external vendors to deliver measurable organic growth.
What You Will Do:
- Own overall SEO strategy for the Real Estate ecosystem, driving performance across organic traffic, keyword rankings, and LLM visibility
- Lead SEO alignment across Brand Marketing, Product Marketing, and Engineering teams
- Deliver technical analyses, metadata recommendations, actionable briefs, and structured optimization plans
- Stay ahead of algorithm changes and leverage AI-driven insights to optimize for next-generation search experiences
Monitor and report on ecosystem SEO health, sharing competitive insights and best practice updates on an ongoing basis
What You Need To Success:
5–7 years of hands-on SEO experience with a demonstrated ability to own strategy end-to-end
Proficiency in SEO tools including Ahrefs, Screaming Frog, and Google Search Console
Familiarity with LLM visibility tools such as Evertune
Strong analytical skills with the ability to translate data into clear, actionable decisions
Excellent cross-functional communication and collaboration skills
Bachelor's degree in Marketing, Communications, or a related field preferred; equivalent experience considered
Colibri Group welcomes applicants from all backgrounds and experiences, and we understand that not every candidate will meet every requirement listed in the job description. Research has shown that women and people of color may be less likely to apply to jobs unless they feel they meet every qualification, and we want to actively combat this bias in our hiring process. If you're excited about the role and believe you have the skills and experience to contribute to our team, we encourage you to apply, even if your background doesn't align perfectly with every qualification listed. We are committed to building a diverse and inclusive workplace, and we believe that diversity of perspectives and experiences is essential to our success. You may be just the right candidate for this role or another position within our organization. Don't hesitate to take the leap and apply today!
Skills Required
- 5-7 years of hands-on SEO experience
- Proficiency in SEO tools including Ahrefs, Screaming Frog, and Google Search Console
- Familiarity with LLM visibility tools such as Evertune
- Strong analytical skills for data-driven decisions
- Excellent cross-functional communication and collaboration skills
- Bachelor's degree in Marketing, Communications, or a related field preferred
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Colibri works with over 5 million professionals and partners to deliver best-in-class professional education for licensing, continuing education, test preparation, and career readiness. We believe quality education is the foundation for success. Our mission is to help professionals achieve more in their careers, which transcends into their day-to-day lives. We do this through products and career training that help professionals become licensed, keep their license and gain the skills necessary to perform at the top of their fields. Whether someone is just starting out or nearing retirement, our companies exist to serve individuals throughout their career so they can achieve personal and professional success.
