The Role
Lead end-to-end SEO campaigns: perform technical audits, architect site and content roadmaps, execute technical and local SEO, use AI tools to scale content, manage link-building, monitor performance with SEMrush/Ahrefs/GA4, and coordinate cross-functional teams to drive organic growth.
Summary Generated by Built In
We are seeking a senior SEO Strategist & Process Architect to bridge high-level search strategy, process engineering, and AI-driven automation. This is not a standard, purely executional SEO role, it is a hybrid role combining SEO Strategy + Process Design + AI Search Integration.
Working directly alongside agency leadership, you will act as a strategic thought partner to analyze existing SEO workflows, eliminate manual friction, and build repeatable, high-efficiency processes. You will blend senior strategic SEO capabilities with modern AI tools and automation frameworks to help the agency deliver faster, smarter, and more impactful organic results for their clients.
Remote: Fully remote (UK working hours)
Engagement Type: Independent Contractor (client based in Ireland)
Monthly Rate: $1000-1600 (based on a 40-hour workweek; flexible depending on experience)
Key Responsibilities:
- SEO Process Engineering & Workflow Automation: Audit the agency’s current SEO delivery model and build standardized, super-efficient SOPs and automated workflows, similar to modern Google Ads process frameworks, to drastically scale execution speed and output quality.
- AI SEO Systemization: Integrate advanced AI tools (e.g., ChatGPT, Claude, Surfer SEO, custom prompts, and automation webhooks) to streamline keyword research, content briefs, technical audits, schema generation, and on-page optimizations.
- Senior Campaign Strategy: Provide high-level strategic direction for local, national, and e-commerce clients across B2B, service, and retail sectors, ensuring campaigns align with business growth rather than vanity metrics.
- Technical & Entity Search Guidance: Guide the technical architecture of client sites across platforms (WordPress, Shopify, Webflow, Squarespace, Wix), optimizing for entity-based search, local map packs, and AI discovery engines.
- Performance Reporting & Refinement: Develop streamlined data-reporting frameworks using SEMrush, Ahrefs, and Google Search Console to track campaign performance, prove ROI, and continuously refine agency processes.
- 5+ years of hands-on experience building and leading SEO campaigns across service, B2B, retail, or local business niches.
- Proven ability to design, document, and roll out agency-level workflows, templates, and SOPs that turn complex tasks into streamlined, repeatable processes.
- Practical experience leveraging AI tools (ChatGPT, Surfer SEO, Claude) and automation connectors (Zapier, Make, or custom API scripts) to optimize and scale SEO deliverables.
- Advanced expertise with SEMrush, Ahrefs, Google Search Console, GA4, alongside practical optimization experience across WordPress, Shopify, Webflow, Squarespace, and Wix.
- Strong communication skills and a consultative mindset—comfortable working with senior leadership to shape department strategy while remaining self-driven during European business hours.
- Experience modeling SEO workflows after PPC/paid ads automation systems.
- Familiarity with structured data (JSON-LD schema), CRO principles, and entity-based SEO frameworks.
- Experience with UK or Irish SME markets and search dynamics.
Recruitment Process:
- Initial Interview
- Test Assignment
- Client Interview
- Offer and Onboarding
Skills Required
- 5+ years building and executing SEO campaigns
- Proficiency with SEMrush, Ahrefs, Google Search Console, Google Analytics 4
- Hands-on experience with WordPress, Shopify, Webflow, Squarespace, Wix
- Deep understanding of site architecture, technical indexing, local search signals, and conversion-focused content
- Active experience leveraging AI tools (e.g., ChatGPT, Surfer SEO, Claude) for keyword research and content scaling
- Experience managing Google Business Profile, local citation building, and location-specific page structures
- Experience monitoring rankings and backlinks using SEMrush, Ahrefs, and Google Search Console
- Strong project management skills and ability to work independently during European business hours
- Excellent written and spoken English
- Experience working with Asana and Slack for workflow management
- Experience with UK/Irish markets
- E-commerce SEO campaign experience
- Advanced understanding of JSON-LD schema markup and structured data
- Conversion Rate Optimization (CRO) and basic UX principles knowledge
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The Company
What We Do
Bamboo Works is a fast-growing international staffing firm helping companies worldwide build high-quality, affordable remote teams. They specialize in providing remote workforce solutions and sourcing high-quality remote talent.
