At CGI Digital, we help small businesses across the country improve their visibility and grow through powerful digital marketing strategies. We’re looking for an SEO Specialist with hands-on experience in SEMrush (Core and/or Enterprise) and a deep interest in the evolving landscape of Answer Engine Optimization (AEO) and AI-driven search.
If you’re passionate about local SEO, love digging into data, and enjoy turning insights into measurable ranking improvements across both traditional and AI-powered search engines, this role is for you.
What You’ll DoAs an SEO Specialist, you’ll serve as a subject matter expert in local SEO and collaborate closely with our SEO Team and Account Team to ensure our clients remain visible not just on Google, but within the AI search tools and LLMs that customers use today.
Core ResponsibilitiesConduct comprehensive SEO audits on client websites using on-site best practices
Implement and optimize SEO and AEO strategies on CGI-built WordPress (Divi) websites
Execute SEO / AEO improvements on third-party CMS platforms (Squarespace, GoDaddy, Wix, Weebly, etc.)
Perform ongoing keyword research, competitor analysis, and content optimization
Manage SEO campaigns using SEMrush Core and/or SEMrush Enterprise
Monitor rankings, technical health, and performance metrics using Google Search Console, Google Analytics, and SEMrush
Translate data insights into actionable strategies for the Account Team
Present emerging SEO and AI search trends, updates, and algorithm changes on a bi-monthly basis
Work with the SEO Team Manager to develop and refine internal SEO processes to improve efficiency and client outcomes
2+ years of SEO or digital marketing experience
Proven experience executing and managing local SEO campaigns
Understanding of AEO and what drives AI / LLM visibility
You are passionate about SEO and driving real results for local businesses
You have hands-on experience with SEMrush Core and/or SEMrush Enterprise
You understand local SEO strategy, including on-page, technical, and content optimization
You’re comfortable working inside WordPress and other CMS platforms
You’re familiar with Google Search Console, Google Analytics, and other SEO toolsets
You have strong analytical skills and enjoy working with performance data
You are detail-oriented and organized with the ability to meet deadlines
You communicate clearly, both written and verbal
Strong problem-solving mindset and process improvement experience
You can work independently while collaborating effectively with a team
Familiarity with AI tools (GPTs, Agents, etc.) for research, task / workflow efficiency, or fun.
Salary Range: $40,000 - $45,000
Eligible for Performance-Based Quarterly Bonuses
Skills Required
- 2+ years of SEO or digital marketing experience
- Proven experience executing and managing local SEO campaigns
- Hands-on experience with SEMrush Core and/or SEMrush Enterprise
- Understanding of Answer Engine Optimization (AEO) and AI/LLM visibility drivers
- Experience implementing and optimizing SEO on WordPress (Divi) sites
- Experience executing SEO improvements on third-party CMS platforms (Squarespace, GoDaddy, Wix, Weebly)
- Familiarity with Google Search Console and Google Analytics
- Ability to perform keyword research, competitor analysis, and content optimization
- Experience monitoring rankings, technical health, and performance metrics
- Strong analytical skills and ability to translate data into actionable strategies
- Detail-oriented and organized with the ability to meet deadlines
- Clear written and verbal communication skills
- Problem-solving mindset and process improvement experience
- Ability to work independently while collaborating effectively with a team
- Familiarity with AI tools (GPTs, Agents) for research and workflow efficiency
What We Do
CGI Digital | HelloNation is a digital media and storytelling platform and full-scale marketing company dedicated to helping organizations, businesses, and municipalities share their expertise and positive impact. With over three decades of experience, they specialize in professional video production, digital content, and online media, utilizing powerful storytelling to strengthen visibility and credibility for the communities and clients they serve.
