Name of the Role: SEO Specialist
Company:
Jairus Marketing
Location: U.S. (Remote)
Working Hours: 8:30 AM – 5:30 PM CST, Monday to Friday
Salary: 45-50k/per year
About the Company
Jairus Marketing is a full-service marketing agency that partners with healthcare businesses to drive measurable growth through data-driven marketing strategies. With a strong commitment to innovation and accountability, we serve our clients through marketing excellence and transparent results.
About the Role
We are looking for a motivated and experienced SEO Specialist to join our MedTech-focused marketing team.
This role is ideal for someone who enjoys both strategic thinking and hands-on execution. You will be responsible for driving organic growth across multiple B2B healthcare accounts, improving visibility, traffic, rankings, and conversions.
You will work closely with content, design, development, paid media, and account management teams to ensure a unified and high-performing search strategy.
In addition to SEO execution, this role will also provide overflow support for website development projects, primarily using WordPress and Elementor.
About You
You are analytical, proactive, and detail-oriented.
You understand how search engines work and enjoy turning data into actionable insights. You are comfortable managing multiple client accounts in a fast-paced agency environment.
You communicate clearly, take ownership of performance outcomes, and are confident presenting results and recommendations to internal stakeholders.
You ideally have experience working with B2B clients, preferably in healthcare or technical industries where messaging and targeting require precision.
Responsibilities
- Conduct keyword research and competitive analysis to identify growth opportunities
- Optimize website content, metadata, UX elements, and internal linking for strong on-page SEO
- Develop and execute off-page SEO strategies, including link building and outreach
- Implement technical SEO improvements such as site speed optimization, mobile responsiveness, crawlability, and structured data
- Monitor and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, BrightLocal and others
- Track KPIs including organic traffic, keyword rankings, CTR, conversion rates, and GEO visibility
- Provide performance reports and actionable insights to the account management team
- Conduct regular SEO audits and recommend ongoing improvements
- Align SEO strategy with paid media efforts for a unified search approach
- Drive improvements in visibility, clicks, and organic conversions, including CRO recommendations
- Collaborate with designers, developers, and content teams to integrate SEO best practices
- Provide backup website development support using WordPress, primarily with Elementor
Requirements
- At least 3 years of experience as an SEO Specialist, preferably in a digital marketing agency
- Experience working with B2B clients (MedTech or healthcare experience preferred)
- Strong understanding of search engine algorithms and ranking factors
- Strong technical SEO knowledge, including schema and structured data
- Proficiency in tools such as Google Analytics, Google Search Console, RankMath, SEMrush, Ahrefs, Moz, BrowserStack and BrightLocal
- Strong knowledge of WordPress, especially Elementor
- Ability to manage multiple projects simultaneously
- Strong analytical and problem-solving skills
- Excellent communication and collaboration skills
Preferred Qualifications
- Experience with Divi, Beaver Builder, Wix, or HubSpot CMS
- Knowledge of HTML and CSS
- Experience with international SEO and multilingual websites
- Front-end web development experience
- Google Analytics certification or other SEO-related certifications
- Advanced experience in WordPress development using Elementor
Top Skills
What We Do
Jairus Marketing has been helping medtech, medical device, life science and healthcare service organizations succeed by delivering personalized services and customized client solutions for more than 15 years.
As the rapidly-evolving healthcare industry continues to forge a highly complex and increasingly competitive sales process, Jairus steps in as an expert growth partner for companies looking to make their mark on the industry. If you’re a MedTech innovator or healthcare professional struggling to reach your target decision-makers or ideal consumers, let’s talk.
At Jairus, we’re proud to be a part of something bigger than ourselves. We know that what we do directly impacts the lives of patients and providers worldwide. To us, it’s not just work — it’s the opportunity to expand access to life-changing and life-saving innovations to those facing limited options for their critical health needs. From introducing groundbreaking technology to driving patient connection and beyond, we recognize the responsibility we’ve been given and work purposefully each day to steward it well.
We are experts in targeted B2B marketing to doctors, healthcare administrators, medical decision-makers and other professionals, with a record of proven results.
At Jairus, we believe in true partnerships and can provide full-service support that feels more like in-house marketing or an extension of your own team.
We use multiple tactics, including digital outreach campaigns and more, to engage with the right clinicians for each client’s unique needs.
Our solutions help our partners define their brand, provide new ways to create sales opportunities, and drive new revenue forward.
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