SEO Specialist

Posted Yesterday
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Noida, Gautam Buddha Nagar, Uttar Pradesh, IND
In-Office
Mid level
Edtech • Logistics • Professional Services • Consulting
The Role
Develop and implement end-to-end SEO strategies including on-page, off-page, and technical SEO. Perform keyword and competitor research, technical audits, link-building, content optimization, and schema/structured data implementation. Monitor performance with SEO tools, track algorithm changes, collaborate with content and development teams, and deliver regular reports to improve organic rankings, site speed, authority, and lead generation.
Summary Generated by Built In
  • Develop and implement comprehensive SEO strategies to improve organic search rankings and website performance.
  • Conduct in-depth keyword research, competitor analysis, and market research to identify growth opportunities.
  • Perform on-page SEO optimization, including meta titles, meta descriptions, header tags, internal linking, image optimization, and content recommendations.
  • Execute off-page SEO activities, including link-building campaigns, backlink analysis, and authority-building initiatives.
  • Conduct regular technical SEO audits and resolve issues related to indexing, crawlability, site speed, structured data, and website architecture.
  • Monitor website performance using tools such as Google Analytics, Google Search Console, SEMrush, Refresh, and other SEO platforms.
  • Optimize websites for AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and AI Overview visibility.
  • Analyze content performance and provide recommendations to improve search visibility and user engagement.
  • Collaborate with content, development, and marketing teams to ensure SEO best practices are implemented across all digital assets.
  • Monitor search engine algorithm updates and industry trends, ensuring SEO strategies remain compliant and effective.
  • Prepare and present regular SEO performance reports, including rankings, traffic, conversions, and optimization recommendations.
  • Ensure website structure and HTML elements, including H-tags, schema markup, and metadata, are optimized for search engines.
  • Identify and implement opportunities to improve website authority, user experience, and organic lead generation.


  • Requirements
  • Bachelor's Degree in Marketing, Digital Marketing, Computer Science, Information Technology, or a related field.
  • Minimum 3–5 years of hands-on experience in Search Engine Optimization (SEO).
  • Strong knowledge of on-page, off-page, and technical SEO.
  • Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Refresh, Screaming Frog, Moz, or similar platforms.
  • Experience with keyword research, competitor analysis, backlink analysis, and content optimization.
  • Understanding of HTML, CSS basics, website structure, and SEO-friendly coding practices.
  • Experience in title tag optimization, meta description writing, schema markup, and structured data implementation.
  • Familiarity with Google algorithm updates, including Penguin, Panda, Core Updates, and AI-driven search developments.
  • Knowledge of AEO, GEO, AI Overview Optimization, and emerging search technologies.


  • Skills Required

    • Bachelor's Degree in Marketing, Digital Marketing, Computer Science, Information Technology, or related field
    • 3-5 years hands-on experience in Search Engine Optimization (SEO)
    • Strong knowledge of on-page, off-page, and technical SEO
    • Proficiency with SEO tools (Google Analytics, Google Search Console, SEMrush, Refresh, Screaming Frog, Moz, or similar)
    • Experience with keyword research, competitor analysis, backlink analysis, and content optimization
    • Understanding of HTML and basic CSS, website structure, and SEO-friendly coding practices
    • Experience with title tag optimization, meta description writing, schema markup, and structured data implementation
    • Familiarity with Google algorithm updates (Penguin, Panda, Core Updates) and AI-driven search developments
    • Knowledge of AEO, GEO, and AI Overview Optimization and emerging search technologies
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    The Company

    What We Do

    Blue Ocean Corporation is a leading conglomerate and knowledge empowerment enterprise in the Middle East and India with over 25 years of experience. The company provides professional training, international certification programs, and consulting services across various sectors, including supply chain, logistics, and human resources, to help B2B and B2C clients accelerate careers and transform organizations.

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