The Role
Manage technical, on-page, local, and content SEO for client websites. Responsibilities include SEO audits, WordPress optimization, Google Business Profile management, keyword research, competitor analysis, content briefs, link-building coordination, deliverable tracking, monthly reporting, and quarterly strategy input. The role requires proficiency with SEMrush, Google Search Console, GA4, WordPress, SEO plugins, technical SEO, schema markup, and clear written English.
Summary Generated by Built In
Location: Indore
Experience: 4–6 years
Employment type: Full-time
Shift: UK Shift
Key responsibilities
● Audits: run technical and on-page SEO audits covering crawlability, indexing, site speed, Core Web Vitals, schema and internal linking.
● Fixes: implement on-page improvements with the WordPress developer.
● Local SEO: manage Google Business Profile optimization and updates (posts, photos, offers, hours), local citations, directory listings and review strategy.
● Planning: do keyword research and competitor analysis per client and service area.
● Content: create content briefs for the writing team, then review and publish SEO content.
● Link building: coordinate outreach. Assess publisher quality and follow disclosure norms; no black-hat tactics.
● Deliverables: define each client’s deliverables, quantities and frequency, and track delivery against them.
● Reporting: produce monthly reports on impressions, clicks, CTR, organic landing-page traffic, and organic form submissions traced to appointments where possible.
● Strategy input: contribute to quarterly strategy and recommendations.
Must-have skills
● 3+ years of hands-on SEO, with strong local SEO and Google Business Profile experience.
● Proficiency with SEMrush, Google Search Console, GA4 and GTmetrix or Page Speed Insights.
● Good working knowledge of WordPress and SEO plugins such as Yoast or Rank Math.
● Solid understanding of technical SEO and schema markup.
● Ability to write clear content briefs and edit content for SEO.
● Excellent written English and clear reporting skills.
Good to have
● Experience with US local-business or multi-location clients.
● Experience with Duda or with site migrations, including SEO-safe redirects.
● Familiarity with GoHighLevel.
● Agency or white-label delivery experience.
● Google Analytics certification.
Skills Required
- 3+ years of hands-on SEO experience
- Strong local SEO and Google Business Profile experience
- Proficiency with SEMrush
- Proficiency with Google Search Console
- Proficiency with GA4
- Proficiency with GTmetrix or PageSpeed Insights
- Working knowledge of WordPress and SEO plugins such as Yoast or Rank Math
- Solid understanding of technical SEO and schema markup
- Ability to write clear content briefs and edit SEO content
- Excellent written English and clear reporting skills
- Experience with US local-business or multi-location clients
- Experience with Duda or site migrations, including SEO-safe redirects
- Familiarity with GoHighLevel
- Agency or white-label delivery experience
- Google Analytics certification
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The Company
What We Do
Chapter247 Infotech is a full-service software partner specialized in architecting, designing, and developing tech solutions by binding Web, IoT, AI, and Cloud technologies. They offer IT services focused on digital transformation, including custom software development and IT consulting.
