Technical SEO Specialist (Contract)

BIMM is booming, so we’re looking for an SEO Specialist to join our team. This will be a contract opportunity running from February 3 to June 27, 2025.  

Who we are 

BIMM is a Toronto-based agency that lives at the intersection of data, technology, and creativity to provide clients with high-performing campaigns and digital products that shape connected customer experiences. We’ve helped our clients implement fully integrated CRM customer journeys, built robust digital experiences, and created national loyalty programs with decades of experience in sectors of automotive, financial, telco and retail. 

We are creative realists, which means our ideas and solutions are grounded in the realities of our clients’ business. We believe big ideas are nothing without big results (and flawless execution); high-performing agencies deliver high-performing campaigns, products, and experiences; and the best solutions happen when we collaborate with clients as partners.  

Who we’re looking for 

The SEO Specialist plays a key role in ensuring that content is optimized for reach and engagement. They will complement our Design and Content practices by analyzing, testing, and adjusting copy across our clients’ digital ecosystems, both inside and outside a CMS platform. The end goal is to set our clients up for success with best SEO practices that deliver high-impact and high-performing content. As a dedicated specialist, this role will help establish SEO standards and services for our organization, lending their expertise to clients as well as help us build out and lead an SEO practice that grows to serve multiple client accounts. 

Responsibilities 

• Support on end-to-end website migrations (site crawling, data extraction, URL mapping, redirect rules, error pages and identifying indexing problems) while  
  maximizing search visibility
• Perform Local SEO tasks (GBP, listings, maps & site optimizations) to maximize local search exposure
• Optimize website content, meta tags, headers, structured data, internal linking and other on-page elements to improve search engine rankings
• Consult and work directly with internal and external website development partners to implement technical SEO recommendations
• Perform regular technical forensic audits and inspections of the site to identify on-page, off-page, site infrastructure and technical issues and opportunities
• Collaborate with writers in Content, Performance and CMS teams to review and optimize content prior to publishing
• Conduct thorough keyword research to identify opportunities for organic traffic growth
• Analyze competitor keywords, backlinks and industry trends to stay ahead in the market
• Develop and execute effective link-building strategies to increase the  website's authority
• Remain informed on the latest trends and updates to SEO for major search engine platforms (Google, Bing, AI engines etc.)
• Work with our product teams and clients to gain access to performance insights, marketing strategies, as well as data and analytics as needed for evaluation
• Prepare regular reports on SEO performance and provide insights and recommendations for continuous improvement
• Proactively recommend and implement new strategies to improve SEO 

Requirements 

• 2-4 years of experience in successfully developing and executing SEO campaigns
• Experience with complex SEO projects including large scale website migrations, international SEO, and dynamic content serving
• Experience with headless CMS and Edge SEO
• Solid understanding of front-end technologies and how they relate to SEO, including XHTML/CSS, JavaScript SEO, server-side rendering, SPAs and server response codes
• Experience producing reports and dashboards using analytic software including Google Analytics, Search Console, Adobe Analytics, Looker and SEO Tools
• Experience with Schema structured data, canonicalization and crawl/indexation control
• A deep understanding of search engine algorithms, keyword research, on-page optimization, and off-page optimization techniques
• A willingness to learn, take feedback, ask for help, and support teammate 
• A willingness to advocate for all things SEO 

Nice to have 

• Experience with complex SEO projects including large scale website migrations, international SEO, and dynamic content serving
• Experience with headless CMS and Edge SEO
• Solid understanding of front-end technologies and how they relate to SEO, including XHTML/CSS, JavaScript SEO, server-side rendering, SPAs and server response codes
• Experience producing reports and dashboards using analytic software including Google Analytics, Search Console, Adobe Analytics, Looker and SEO Tools
• Experience with Schema structured data, canonicalization and crawl/indexation control
• A deep understanding of search engine algorithms, keyword research, on-page optimization, and off-page optimization techniques A willingness to learn, take feedback, ask for help, and support teammates
• A willingness to educate and advocate for all things SEO 

What’s in it for you? 

• Culture: Our squad is fun, friendly and entirely egoless. Our social committee plans BIMM bashes,Tasty Thursdays and quarterly outings like candle making workshops, board game nights, Jays games and cooking classes. Our summer and holiday parties are quite memorable as well! Having Fun Everyday is one of our core values.
• We believe in working & meeting with purpose. We observe a hybrid working model in our beautiful dog-friendly office located in the Distillery District, stuffed with snacks.
• Belonging: Our dedicated DEI committee provides thought-provoking insights which are reflected in our work; They also organize engaging awareness activities and events to showcase BIMMER’s professional talents and personalities. What talents might you bring? :) 

BIMM is committed to providing an environment that is inclusive and accessible. We are an equal opportunity employer and consider all applicants for employment without discrimination. Please let us know if accommodation for the recruitment/interview process is required and we will work with you to make sure your needs are met.