SEO Manager

Welcome to the video first world

From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work. If you’re reading this and nodding, check out our recent Synthesia 2.0 event.

Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale—until now….

Meet Synthesia

We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more. Read stories from happy customers and what 1,200+ people say on G2.

In 2023, we were one of 7 European companies to reach unicorn status. In February 2024, G2 named us as the fastest growing company in the world. We’ve raised over $150M in funding from top-tier investors, including Accel, Nvidia, Kleiner Perkins, Google and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.

About the role...

At Synthesia, we’re proud of our dynamic and ambitious Marketing team. As an SEO Manager, you’ll play a key role within our SEO team, reporting to the SEO Lead based in London. This role offers an exciting opportunity to make a real impact – you’ll identify and drive organic growth initiatives, lead international SEO efforts, conduct keyword research, create insightful reports, build content and much more.

We’re looking for a motivated and self-driven professional who thrives on taking ownership of projects. A strong foundation in both technical and content SEO, along with experience managing large multilingual websites, will be essential to succeed in this role.

What you will be doing…

• Identify organic growth opportunities through keyword research, competitor research and data analysis.
• Lead international SEO efforts owning all the localized pages of the website and growing our international search presence.
• Perform technical SEO checks and audits with Screaming Frog and other SEO tools.
• Analyze the performance and own keyword monitoring and reporting.
• Optimize the content, on-page copy, UX and CRO of landing pages and blog posts.
• Report and provide updates to the entire marketing team and leadership about the progress of your projects.
• Collaborate with various stakeholders such as website team, design, product marketing.

We'd love to hear from you if...

• You have 3+ years of professional experience in SEO with a proven track record of successfully developing and implementing SEO programs and significantly improving Organic Search performance in SaaS vertical.
• Experience working with large multilingual sites in highly competitive SERPs [more than 100K clicks/month].
• Proficient in keyword research, competitor research and SERP analysis.
• Experienced with SEO tools like Screaming Frog, Ahrefs and SEMRush.
• Have great analytical skills and can easily find answers in Google Analytics and Google Search Console. Put those numbers into a compelling story to shape a hypothesis or report on the progress.
• Words like structured data, entities, content hubs, featured snippets, hreflang tags, canonicals sound more than familiar and you can easily give an example of how you applied it.

On a personal level you are…

• You Are Results-Driven. You are focused on driving measurable results and achieving KPIs. You can demonstrate the impact of SEO on business metrics.
• You Are a Self-Starter. You take initiative and can work independently to drive projects forward. You are proactive in identifying and solving problems without needing constant direction.
• You Are an Excellent Executor. You are an amazing executor and have a track record of successfully executing complex projects and achieving desired outcomes quickly.
• You Have Technical Proficiency. You have a strong understanding of technical SEO and website architecture. You can conduct technical audits and implement necessary changes to improve site performance.
• You Are Innovative and Proactive. You are always looking for new tools, techniques, and strategies to enhance SEO efforts. You proactively identify opportunities for improvement and growth.
• You Are Detail-Oriented. You have a keen eye for detail and ensure accuracy in all aspects of SEO implementation and reporting. You are meticulous in optimizing content and tracking performance metrics.
• You Possess Strong Analytical Skills. You are proficient in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, etc. You can analyze data to identify trends, insights, and opportunities for improvement.
• You Are a Strategic Thinker. You can align SEO initiatives with overall business goals. You can develop long-term strategies to drive sustainable organic growth.
• Webflow Experience (Plus). It’s a plus if you have experience working with our CMS (Webflow) and can make small page adjustments yourself.
• YouTube SEO Experience (Plus). It’s a plus if you have YouTube SEO experience.

Interested?

Imagine joining Airbnb, Stripe, Figma - when they had product-market fit, but the world hasn't completely realized it yet. That's how early we are.

Our culture

At Synthesia we’re passionate about building, not talking, planning or politicizing. We strive to hire the smartest, kindest and most unrelenting people and let them do their best work without distractions. Our work principles serve as our charter for how we make decisions, give feedback and structure our work to empower everyone to go as fast as possible.

Benefits

• A competitive base salary and equity as part of your package. 
• A hybrid or remote-friendly environment. Our preference is for our team to spend 2x days a week in the office if you're based in commutable distance to our London office. We have hubs in Amsterdam, Copenhagen, Munich, Zurich, and New York. You’ll also have the option to work fully remote from Europe or Eastern US time zones if you're not local to an office. 
• 25 days of annual leave + public holidays in the country where you are based. Regular socials and company retreats.
• A generous referral scheme.
• Work from home budget 
• Opportunity to work from anywhere for a set number of days per year  
• A huge opportunity for career growth as you’ll help shape a market-defining product.
• Other country-specific benefits based on the country you are hired in such as private healthcare in some countries.