The Role
The Senior Value Architect at Mediafly leads efforts in value discovery and data analysis to enhance customer outcomes and drive revenue growth. Responsibilities include objective mapping, data modeling, and executive communication for strategic clients.
Summary Generated by Built In
Who we are:
At Mediafly, we help the world’s top revenue teams work smarter and achieve measurable impact. Our platform brings together sales enablement, content, and performance insights so sellers have the coaching, tools, and intelligence they need to succeed. By weaving value selling into every workflow, we empower teams to accelerate deal cycles, boost win rates, and prove ROI.
For you, that means joining a company where innovation meets purpose—where your work helps businesses deliver more meaningful buyer experiences and drives results that truly matter. You’ll be part of a collaborative, growth-focused team that values expertise, creativity, and human connection.
Own the data-to-value motion for Mediafly’s strategic customers, starting with a top-account focus, by mapping customer objectives to measurable KPIs, analyzing structured and unstructured data, and producing defensible value narratives that increase adoption, retention and expansion. Ensure insights and frameworks scale into our broader digital success motion through repeatable data definitions, templates, and playbooks.
Responsibilities of a Senior Value Architect :
- 1) Objective mapping & value discovery
- Run structured workshops with customer stakeholders to clarify objectives, constraints, stakeholders, and success criteria.
- Translate objectives into measurable frameworks: leading indicators → outcome KPIs → value narrative.
- Establish baseline measurement plans and governance cadence with internal and customer owners.
- 2) Data analysis & insight generation (structured + unstructured)
- Ingest, normalize, and interpret structured data (product usage/telemetry, customer and user attributes, engagement metrics, CRM/CS platform fields, support metrics)
- Synthesize unstructured data (call notes, emails, QBR notes, success plans, survey feedback, support narratives, stakeholder commentary) to contextualize quantitative trends and uncover hidden blockers/needs.
- Segment and trend data (cohorts, adoption depth vs breadth, role-based usage, time-to-value) and connect observed behaviors to objectives.
- Identify what’s driving or inhibiting outcomes and recommend next-best actions with CSMs and customer leaders.
- 3) Value modeling & quantification
- Build conservative, transparent models (ROI/TCO, productivity, avoided costs, revenue influence where appropriate).
- Maintain an assumptions log and confidence levels for claims; separate value realized from value potential and value at risk.
- Create sensitivity scenarios and document “what would prove/disprove this” for key hypotheses.
- 4) Executive communication & enablement
- Produce customer-ready deliverables: Customer Objective Map (objectives → KPIs → signals → owners)Value Scorecard (baseline, current, target, trend, confidence)
- Executive Value Readout (QBR-ready narrative + evidence)Value Realization Plan (90/180-day milestones and actions)Equip CSMs with objective-aligned insights, talk tracks, and action plans.
- 5) Standardization & scaling (CS Ops-owned)
- Convert top-account learnings into a “Value Library” (value themes, drivers, KPI dictionary, measurement rules, templates).
- Partner with CS Ops and RevOps/Product Analytics to operationalize: standardized fields/tags and definitions dashboards and repeatable reporting workflows and playbooks that scale beyond strategic accounts (digital motions, QBR automation inputs, renewal risk flags, expansion triggers)
We would love to work with you if you have:
- Extensive experience in one or more of: Value Consulting/Engineering, Customer Outcomes, CS Ops/RevOps analytics, Solutions Consulting, Management Consulting (value realization), or similar.
- Demonstrated ability to translate structured AND unstructured data into clear insights and executive-ready stories that drive action.
- Strong quantitative skills: advanced Excel/Sheets; BI proficiency; SQL preferred; comfort working with data dictionaries and metric definitions.
- Ability to extract themes from qualitative sources (notes, feedback, communications) and reconcile them with quantitative signals.
- Strong business acumen: KPI design, ROI/payback fundamentals, assumptions management, and “confidence grading.”
- Excellent facilitation and stakeholder management (economic buyer + operators).
- Strong written and visual communication (crisp narrative, clear charts, executive-ready slides).
- Nice-to-haves
- Experience in SaaS post-sale motions (renewals, expansion, QBRs) and partnering with CS Ops to scale insights.
- Familiarity with enablement/sales productivity metrics (ramp time, win rate, cycle time, content effectiveness).
- Experience building repeatable measurement frameworks, KPI dictionaries, or customer outcome programs.
- Tools (expected)
- Spreadsheets (Excel/Sheets), presentation tools (PowerPoint/Slides)BI tooling (Tableau/Power BI/Looker or similar)Structured data access skills (SQL or equivalent)
- Comfort handling qualitative inputs at scale (e.g., structured note templates, tagging taxonomies, basic text analytics approaches)
- Familiarity with Customer Success tools such as Gainsight, Product Usage software like PX or Pendo, and CRM.
- Use of Mediafly’s Value platform or similar is also desirable
Mediafly is an equal opportunity employer, which means we do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression. We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome people of different backgrounds, experiences, abilities and perspectives and encourage all interested individuals to apply.
Thanks to our commitment to employee experience, Mediafly has been recognized as a Best Place to Work from Crain's, Inc. and BuiltIn.
Mediafly is a fully distributed company with an HQ in Chicago, IL.
Top Skills
Excel
Gainsight
Looker
Pendo
Power BI
PowerPoint
Px
Sheets
Slides
SQL
Tableau
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The Company
What We Do
Most sales organizations are plagued with unengaged buyers and a tech stack full of point tools with low adoption and low impact. Mediafly enables data-driven revenue teams with one platform with all of the tools they need to execute smarter and more effectively— in every deal, at every stage: -Sales enablement -Content management -Revenue intelligence -Value selling tools -Conversation intelligence & sales coaching Trusted and loved by over 300,000 sales and marketing professionals, Mediafly helps customers like Sony, PepsiCo, 6sense, Nestle, and Databricks drastically improve efficiency and grow predictable revenue at scale.
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