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FBN helps family farmers maximize their profit potential with data and technology, direct-to-farm commerce and community
The Role
The Territory Manager recruits and trains farmers, manages relationships, achieves sales goals for chemicals and seeds, and provides agronomic consultation while ensuring high grower satisfaction.
Summary Generated by Built In
Company Overview
Farmers Business Network, Inc. (FBN®) is a pioneering digital marketplace and farmer-to-farmer network dedicated to empowering family farmers globally while promoting sustainable agriculture. With over 117,000 members, FBN's Farmers First® promise unites growers and ranchers in their quest to maximize profitability and increase food production. FBN leverages data, AI and direct-to-farm delivery to simplify the agricultural supply chain, boosting convenience and transparency, reducing farm input costs, enhancing access to financing and services, and providing personalized farm insights. Its Gradable® joint-venture helps thousands of farmers adopt and earn rewards for regenerative practices while simplifying the access of regenerative products for the world’s leading food companies and grain buyers.
Position Summary
We are looking for talented, multi-skilled individuals who can fit into our fast-paced company culture. We are a passionate, collaborative team of farmer-focused individuals who wake up every day emulating the farmer ethos of honesty, integrity, commitment and hard work.
The individual assigned to this position will work with farmers and Community Builder in the network to help them procure critical crop inputs, such as crop protection products, seed and biostimulants. Territory Managers are responsible for recruiting, training and managing territory Community Builder. This role supports a predetermined territory and market area and will recruit farmers to join the network in person and through electronic means. Territory Manager will also help farmers access FBN Direct – a revolutionary way for growers to purchase crop inputs that
provides farmers with price transparency on hundreds of products and a way to source low-cost chemicals delivered straight to the farm. FBN Direct has saved thousands of dollars for hundreds of farmers through its offerings. Territory Managers offer agronomic consultation and help farms pre plan their spray decisions to get the most out of FBN Direct.
Finally, the FBN Territory Manager is critical to the commercialization process for new products and services being launched on a regular basis.
Responsibilities
The FBN Territory Manager will be responsible for recruiting farmers and maintaining high grower satisfaction with FBN. They will also provide a seamless and highly differentiated crop input transaction experience while maintaining high grower sanctification with FBN from post-harvest conversations all the way to pre-season delivery. This includes, but is not limited to, the following activities:
● Achieve chemical sales goals (gross profit, revenue, etc.)
● Achieve seed sales goals (gross profit, revenue, etc.)
● Recruit, train and develop Community Builder’s to adequately cover the assigned territory
● Understand a grower’s crop input needs throughout the season and forecast based on the seed and chemical projected sales/product needs.
● Develop a territory business plan to achieve objectives
● Work with each Community Builder to build a Revenue & Action Plan that defines the goals and sets expectations for the working relationship
● Lead product demonstrations and presentations to Community Builders and farmers.
● Promote the collection of (chemical/seed invoices and tags) data from farmer to build a successful crop protection and seed plan customized to the farmer’s needs
● Use Salesforce to manage, prioritize, and document all interactions and sales processes with Community Builders and farmers.
● Organize and manage sales events within the territory.
● Document and report suggestions from Community Builders and farmers for process improvement
● Represent FBN at various farm industry trade shows/events.
● Educate Community Builders and Farmers how to construct orders through FBN’s online platform
● Other duties as assigned
Minimum Qualifications
● Very strong communication and interpersonal skills with a heightened sensitivity to the issues farmers face.
● At least 7 years experience as a district, regional or territory manager selling products or services directly to farmers or through a dealer network.
● Ability to adhere to the compliance of all legal and safety procedures.
● Knowledge of agriculture inputs (e.g. crop protection, seed) products required
● Strong domain experience and background in farming, production agriculture, retail or input sales.
● Candidate must be comfortable with technology and ideally the latest precision Ag Systems; experience with Salesforce is nice to have but not required.
● Background in Agronomy and/or territory management, including, but not limited to, the management and use of agronomic data.
Preferred Qualifications
● Bachelors or advanced degree
● At least 7 years sales experience in agriculture managing and exceeding monthly and annual quotas selling directly to farmers.
● Multi-generational farm, farm hand or farm related background.
● Cross-functional experience working across the enterprise.
● Experience balancing execution, agility and culture at a fast growing business.
Characteristics
● The successful applicant will be:
○ Strong planning, prioritization and organizational skills in addition to being highly motivated with a strong work ethic.
○ Ability to work effectively within a fast-paced, accountable team structure.
○ A farmer focus and a commitment to farmer satisfaction.
To understand the physical demands of this job, please click this link and refer to Template A
FBN is proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. FBN considers qualified applicants with criminal histories, consistent with applicable federal, state and local law.
We participate in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program here.
FBN is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please fill out this form.
Skills Required
- At least 7 years experience as a district, regional or territory manager selling products or services directly to farmers
- Very strong communication and interpersonal skills
- Knowledge of agriculture inputs products required
- Strong domain experience in farming, production agriculture, retail or input sales
- Ability to adhere to compliance of all legal and safety procedures
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The Company
What We Do
Farmers Business Network® (FBN®) is on a mission to power the prosperity of family farmers and rural communities around the world, transforming how the world farms with our integrated, agriculture technology and commerce platform. We offer high ROI farm inputs, fintech and sustainability products and services powered by network data, and farm-tested insights from our global farmer community. Our platform helps FBN® members make confident decisions to ensure the economic viability of their farms, while also empowering them to be a part of the solution as the global community confronts its most pressing issues: providing food security for a growing population, transitioning to more sustainable agriculture, and responding to climate change. We are a dynamic, innovative, and mission-driven AgTech company that offers competitive compensation and benefits as well as boundless career mobility. We are backed by top investors, including Fidelity, ADM, Google Ventures, Kleiner Perkins, DBL Partners, T Rowe Price and Temasek.
Why Work With Us
FBN® is a fast-paced, rapidly growing, mission-driven company, where all individuals are afforded the opportunity to get involved in many facets of a dynamic and continuously evolving business. We work hard and uphold a standard of excellence while simultaneously providing guidance and resources to promote a sustainable work environment.
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