The Role
As a Senior Technical Web Analyst, you'll own server-side tracking, ensuring web analytics and marketing strategies are scalable and aligned with business goals, turning insights into measurable KPIs.
Summary Generated by Built In
Make Your Mark as a Senior Technical Web Analyst at Storio group
About the role:
This is your chance to own and grow our server-side tracking framework. You'll be the person ensuring our web analytics, marketing, and technology implementations are harmonized and scalable across our app and web platforms. You'll work closely with developers, data engineers, conversion specialists, and marketers to transform business needs into measurable tracking solutions that drive better decisions.
How you embrace curiosity daily
- Take full ownership of the server-side tracking framework, making it unified and scalable.
- Work with product owners and developers to plan and align on tracking implementation.
- Translate business questions into clear, measurable KPIs and tracking requirements.
- Write clear tracking requirement briefs and get agreement from stakeholders.
- Maintain and extend the integrations between analytics, our data warehouse, and various marketing tools.
How you make your mark
- Deliver a unified and future-proof tracking solution for our web and app platforms.
- Ensure all tracking implementations accurately reflect business goals and provide reliable data.
- Improve the integration of key marketing tools and data systems to enable smarter decisions.
- Contribute to a company culture of data-informed decision-making by providing expertise.
What you bring to the party
- A minimum of 4 years of relevant work experience in web analytics or a similar field.
- Experience using and maintaining server-side tracking tools like Tealium EventStream, Server-side Tag Manager, or Segment.
- Experience with Tag Management tools such as Adobe Launch, Google Tag Manager, or Tealium iQ.
- Experience with web analytics tools like Adobe Analytics or Google Analytics.
- Strong communication skills, with the ability to explain complex problems to both technical and non-technical teams.
What sets you apart
- Experience with the setup and maintenance of AppsFlyer or other mobile attribution tools.
- Experience using Conversion Rate Optimization tools such as Adobe Target or Optimizely.
- A background in mobile marketing and cross-device tracking.
About us
At Storio Group, we help people hold onto life's moments. We make personalised photo products that turn fleeting memories into things you can keep, share, and re-live.
Every person at Storio Group helps create our products and shape our company. You will see the impact of your work daily. We invite you to make your mark on our business, products, and customers' lives.
We act with heart by putting people first and valuing diverse perspectives. We give our best and aim for high standards in all we do. We own our work, taking initiative to find solutions. We embrace curiosity, always learning and trying new things. We find the joy in our work and create a positive environment.
Equal Opportunities & Right to Work
Storio Group is an equal opportunity employer, celebrating diversity and fostering an inclusive environment. If you require reasonable adjustments during interviews please contact our HR team.
Applicants must also have the legal right to work in the position's country without requiring sponsorship.
Top Skills
Adobe Analytics
Adobe Launch
Adobe Target
Google Analytics
Google Tag Manager
Optimizely
Segment
Server-Side Tag Manager
Tealium Eventstream
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The Company
What We Do
Hello. We are Storio group. We make joy unforgettable by bringing our customers’ stories to life through a range of high-quality personalized photo products, like photo books, wall decor, calendars & gifts.
Our innovative technology enables customers to easily personalize their creation to keep for themselves or share as the most thoughtful of gifts.
Storio group is a place where life’s stories are made, crafted and shared. A place where we create new ways to pass memories and stories between people and generations
