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The Role
Design and develop AI-driven marketing solutions for pharmaceutical clients, integrate data sources, and optimize marketing technology platform functionality. Collaborate with teams to implement marketing automation and resolve technical issues.
Summary Generated by Built In
For over 30 years, Beghou Consulting has been a trusted adviser to life science firms. We combine our strategic consulting services with proprietary technology to develop custom, data-driven solutions that allow life sciences companies to take their commercial operations to new heights. We are dedicated to client service and offer a full suite of consulting and technology services, all rooted in advanced analytics, to enhance commercial operations and boost sales performance.
You will play a key role in designing, developing, and deploying AI solutions tailored to pharmaceutical clients. You will collaborate with cross-functional teams including data scientists, business consultants, and software developers to translate complex life sciences challenges into AI-driven innovations
We'll trust you to:
- This position requires a Full Stack Developer specializing in designing, developing, and implementing solutions within marketing technology platforms to support marketing automation, email campaigns, customer journeys, websites and other digital marketing initiatives. Preferred familiarity with CDPs and platform integration using APIs. You will collaborate with cross-functional teams to design, develop and implement solutions to meet business requirements and optimize customer engagement.
- Ability to seamlessly integrate existing data sources with marketing technology platforms for efficient data transfer and synchronization.
- Proficiency in scripting languages (e.g. SFMC AMPScript, Marketo’s Velocity, SSJS)
- Knowledge of Marketing Cloud architecture, schema, and configuration.
- API Knowledge: Proficiency in utilizing marketing platform APIs for data migration, system integration, and automation.
- We also prefer a candidate with experience coding PHP, JavaScript, jQuery, SSJS, SQL and HTML/CSS.
- Ability to troubleshoot and resolve technical issues with marketing technology platforms.
- Develop and implement integrated marketing automation solutions leveraging different platforms.
- Preference is with SFMC, but an ideal candidate would have experience with Adobe’s Marketo.
- Collaborate with cross-functional teams to design and deliver solutions that meet business requirements.
- Ensure data quality and maintain data governance standards across multiple platforms.
- Define and implement data integration strategies for importing and exporting data into/out of multiple platforms.
- Develop and implement responsive, dynamic, and personalized email templates and landing pages.
- Stay up to date with the latest marketing platform features, releases, and trends in digital marketing and email marketing.
- Ability to perform UAT, troubleshoot, and fix bugs
Essential Duties & Responsibilities
You'll need to have:
- Minimum of 4 years of experience in marketing technology development and implementation
- SQL, Data Modeling & Data views: Should be comfortable working with databases and have a good understanding of SQL (Structured Query Language), manipulating data within a data model.
- Experience and knowledge using either Salesforce Marketing Cloud or Marketo’s various modules to build triggered marketing campaigns (e.g, SFMC’s Email Studio, Journey Builder, Mobile Studio, Content Builder, and Cloud Pages).
- Strong Understanding of marketing automation concepts. Identifying and resolving issues that may arise during the development and implementation of journey campaigns, which includes diagnosing errors, debugging code, and ensuring proper functionality.
- Proficient in PHP, JavaScript, jQuery, SSJS, AMPscript, SQL, and HTML/CSS.
- Strong experience in developing responsive email templates and landing pages.
- Familiarity with marketing automation, CRM systems, CDPs, and sales and marketing processes
- Excellent problem-solving skills and attention to detail
- Strong written and verbal communication, project management, and collaboration skills
What you should know:
· We treat our employees with respect and appreciation, not only for what they do but who they are.
· We value the many talents and abilities of our employees and promote a supportive, collaborative, and dynamic work environment that encourages both professional and personal growth.
· You will have the opportunity to work with and learn from all levels in the organization, allowing everyone to work together to develop, achieve, and succeed with every project.
· We have had steady growth throughout our history because the people we hire are committed not only to delivering quality results for our clients but also to becoming leaders in sales and marketing analytics.
Top Skills
Ampscript
APIs
CSS
HTML
JavaScript
Jquery
Marketo
PHP
Salesforce Marketing Cloud
SQL
Ssjs
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The Company
What We Do
Beghou Consulting provides sales force and marketing consulting services to clients in the pharmaceutical and health care industries. We bring significant expertise in addressing sales and marketing issues and in developing advanced analytic approaches to support our clients' decision-making.
We pride ourselves on our growing list of long-term clients, for whom we deliver an increasing array of services and analyses. Our clients are developing and launching innovative, high-profile products, and as such require a partner that provides similarly innovative insights and processes to support their sales force and marketing management.
