Senior Sponsorships Activation Specialist

Posted 7 Days Ago
Be an Early Applicant
Hiring Remotely in Copenhagen, Capital, DNK
Remote
Senior level
Gaming • News + Entertainment
The Role
Plan and execute Betano’s annual sponsorship activation program in Denmark. Responsibilities include managing partnerships and contractual rights, leading hospitality initiatives, coordinating with rights holders and stakeholders, tracking KPIs and return on objectives, preparing reports, controlling budgets, evaluating sponsorship opportunities, and supporting broader marketing activities.
Summary Generated by Built In

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 20 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents. 

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?



Let’s start with the role

With an innovative and data driven mindset, the Senior Sponsorship Activation Specialist will support and implement Betano’s sponsorships program. This includes planning, organizing, leading, and executing the annual activation plan while playing a key role in the department strategy in Denmark.

As Senior Sponsorships Activation Specialist you will:

  • With the Country Manager, design annual activation plan, contributing with creative and innovative ideas of activations to build brand awareness, drive engagement and promote experiences;
  • Act as main point of contact with external stakeholders of the sponsorships portfolio.;
  • Manage the delivery of contractual rights, including contract oversight and activation execution, to maximize the value of current partnerships;
  • Lead the hospitality program in close cooperation with the KAM-team;
  • Gather and analyse data to regularly update sponsorships’ KPIs and assess the return on objectives (ROO);
  • Create report presentations for internal weekly updates;
  • Control the sponsorship activation budget;
  • Assess sponsorship proposals to identify further opportunities to the brand;
  • Liaise with rights holders to guarantee the right execution of the annual activation plan;
  • Assist in various marketing related activities delegated by the Country Manager or Marketing Manager.

What you’ll bring

  • Relevant education, for example in marketing or event management;
  • Minimum 2-3 years experience with activation, events and/or networking;
  • Excellent command of English and Danish
  • Strong relationship-building skills;
  • Commercial acumen, analytical and innovative skills and attention to detail;
  • Outstanding written and verbal communication;
  • A sense of responsibility, reliability, and a proven ability to work well within a team;
  • Professional appearance, and a willingness to travel and work outside of regular office hours when needed.

Kaizen Gaming Perks

  • 🕑 Hybrid way of working
  • 🏃 A buddy will support you with your onboarding
  • 💸 Competitive pay and bonus scheme
  • 👩‍⚕️ Private health insurance for you and your family
  • ⭐Developmental 360° feedback framework

    #LI-remote

    #LI-GS1


Recruitment Privacy Notice 

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We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation,or age. 

Skills Required

  • Relevant education in marketing, event management, or a related field
  • At least 2–3 years of experience in activation, events, and/or networking
  • Excellent command of English
  • Strong relationship-building skills
  • Commercial acumen, analytical ability, innovation, and attention to detail
  • Outstanding written and verbal communication skills
  • Responsibility, reliability, and ability to work effectively in a team
  • Professional appearance and willingness to travel and work outside regular office hours when needed
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The Company
HQ: Athens
2,263 Employees

What We Do

Kaizen Gaming is one of the biggest and fastest growing GameTech companies in the world. With a focus on Technology and People we aim to continually improve our products and services to provide the best and most trusted online gaming experience to our customers around the world. We operate two brands in 13 countries: Betano (Portugal, Romania, Germany, Brazil, Bulgaria, Czech Republic, Chile, Peru, Ecuador, Canada-Ontario, Nigeria) and Stoiximan (Greece, Cyprus), and employ more than 2,200 people across three continents. Obsessed with our customers, we use technology and data to constantly push the boundaries of online gaming entertainment. Why work with us Tech the Ride | Our Adventure We have made it our quest to shape and influence the GameTech industry globally. We Kaizeners move fast and make things happen: we imagine, develop and build with no limitations. Working here means getting the freedom to explore as you help us create the technology that powers entertainment. Pick #oneteam | Our Culture We each have a role to play in building a company culture we can all trust. We Kaizeners are open, direct and respectful; we support each other to reach our goals as #oneteam. Working here means facing challenges that inspire the team to be on its A-game to get the job done. Level up | Our Growth We know our hard work will take us places. We Kaizeners get plenty of opportunities to supercharge our potential as the company grows, overcoming challenges with the support of our colleagues. Working here means continually finding new boundaries to push and new career horizons to reach. Press Play on Potential! Join our #oneteam

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