Senior Specialist Partner Marketing (m/f/d)

Posted 11 Hours Ago
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Frankfurt am Main, Hessen
In-Office
Mid level
Security • Software • Cybersecurity
The Role
The Senior Specialist Partner Marketing EMEA will execute and manage partner marketing programs, collaborating with teams across EMEA to boost partner engagement and revenue.
Summary Generated by Built In

At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself: we've earned recognition on the Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60 lists, and we recently took home the 2024 CRN Products of the Year award. We’re proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights. Our Aurora Platform also received CRN’s Products of the Year award in the inaugural Security Operations Platform category. We proudly are a UK Great Place To Work multiple times – 2023, 2024, 2025. Join a company that’s not only leading - but also shaping - the future of security operations.

Our mission is simple: End Cyber Risk. We're looking for a Senior Specialist Partner Marketing EMEA (m/f/d) in Frankfurt, Germany to help make this happen.

Position Overview and Objective 
The Senior Specialist Partner Marketing EMEA role is an execution-focused marketer responsible for supporting the development and delivery of partner marketing programmes that drive engagement, growth, and revenue across Arctic Wolf’s EMEA partner ecosystem. This role works closely with the Manager, EMEA Partner Marketing and collaborates with the broader EMEA Marketing team to implement high-impact initiatives that strengthen partner relationships and accelerate pipeline. 

The ideal candidate brings hands-on experience in through-partner marketing, campaign execution, and partner communications. They will play a critical role in ensuring operational excellence, timely delivery of programs, and alignment with regional priorities—while fostering integration with EMEA marketing leadership to maximize impact. 

Reporting to the Manager, EMEA Partner Marketing, this role requires strong organisational skills, attention to detail, and the ability to collaborate effectively with internal teams and external partners. Previous experience in cybersecurity or technology marketing is preferred. 

Primary Responsibilities and Duties 

  • Execute localized partner marketing programs across EMEA, ensuring timely delivery, alignment with regional objectives, and integration with broader EMEA marketing initiatives. 

  • Collaborate closely with the EMEA Marketing team and channel stakeholders to ensure consistency, avoid silos, and drive unified go-to-market strategies. 

  • Assist in managing budgets across multiple currencies for partner marketing activities and partner enablement events including tracking expenditure and supporting ROI reporting. 

  • Coordinate logistics and communications for key partner engagement initiatives, including the Partner Advisory Council (PAC) and Partner Leadership Summit. 

  • Help administer the GameChangers partner incentive program, ensuring accurate tracking and partner communication. 

  • Collaborate with vendors and internal stakeholders to execute through-partner campaigns and joint marketing initiatives. 

  • Maintain and update partner marketing assets, ensuring localisation and compliance with regional regulations (e.g., GDPR). 

  • Support the creation and distribution of the monthly EMEA Partner Howl newsletter, including content coordination and stakeholder alignment. 

  • Assist with reporting on campaign performance, engagement metrics, and partner-sourced pipeline to demonstrate impact. 

  • Provide operational support for Arctic Wolf’s Global Partner Week and other regional events. 

 

Key Skills 
The ideal candidate has experience in executing partner marketing programs and campaigns that deliver measurable results. They are detail-oriented, organised, and comfortable managing multiple projects simultaneously. Strong communication skills and the ability to collaborate across teams are essential. They should be proficient in marketing tools such as Salesforce, PRM platforms, and marketing automation systems, with a data-driven approach to tracking and reporting performance. 

 

Key Competencies 

  • Drive for Results 

  • Collaboration 

  • Attention to Detail 

  • Organisational Agility 

 

Minimum Qualifications 

  • Fluency in German and English (written and spoken) is required to collaborate effectively across global teams 

  • Proficiency in additional EMEA languages (e.g., German, French, Spanish) is a strong advantage 

  • Bachelor’s degree in Marketing, Business, Communications, or related field of study 

  • 3-5 years proven experience in B2B marketing preferably in partner or channel marketing 

  • Comfortable leveraging marketing automation tools and Salesforce to build campaigns and track performance 

  • Ability to manage multiple projects and deadlines in fast-paced environment 

  • Must be willing and able to travel up to 10% primarily for partner-related events 

 

Preferred Qualifications 

  • Experience in technology or cybersecurity industry 

  • Knowledge of partner incentive programs and through-partner marketing execution 

Our offer:

All wolves receive compelling compensation and benefits packages, including:  

  • Equity for all employees 
  • 30 days annual leave, bank holidays and paid volunteering days off 
  • Pension plan: BaV Direktversicherung and VwL Vermögenswirksame Leistungen 
  • Training and career development programs 
  • Robust Employee Assistance Program (EAP) with mental health service 
  • Fertility support and paid parental leave 

We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance. See more about our Pack Unity here.  

We also believe and practice corporate responsibility At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2024), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2024), and Kununu Top Company – Germany (2024). Our commitment to bold growth and shaping the future of security operations is matched by our dedication to customer satisfaction, with over 7,000 customers worldwide and more than 2,000 channel partners globally. As we continue to expand globally and enhance our technology, Arctic Wolf remains the most trusted name in the industry.

Our Values 

Arctic Wolf recognizes that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion, and truly value the unique qualities and unique perspectives all employees bring to the organization. And we appreciate that—by protecting people’s and organizations’ sensitive data and seeking to end cyber risk— we get to work in an industry that is fundamental to the greater good. 

Arctic Wolf is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other basis forbidden under federal, provincial, or local law. Arctic Wolf is committed to fostering a welcoming, accessible, respectful, and inclusive environment ensuring equal access and participation for people with disabilities. As such, we strive to make our entire employee experience as accessible as possible and provide accommodations as required for candidates and employees with disabilities and/or other specific needs where possible.

On-Camera Policy
To support a fair, transparent, and engaging interview experience, candidates interviewing remotely are expected to be on camera during all video interviews.
 Being on camera fosters authentic connection, improves communication, and allows for full engagement from both candidates and interviewers.
 We understand that technical, bandwidth, or location-related challenges may occasionally prevent video use. If this applies, candidates are required to notify us in advance so we can explore appropriate accommodations.

We celebrate unique perspectives by creating a platform for all voices to be heard through our Pack Unity program. We encourage all employees to join or create a new alliance. See more about our Pack Unity here.  

Security Requirements
Conducts duties and responsibilities in accordance with AWN’s Information Security policies, standards, processes, and controls to protect the confidentiality, integrity, and availability of AWN business information (in accordance with our employee handbook and corporate policies).
Background checks are required for this position.
This position may require access to information protected under U.S. export control laws and regulations, including the Export Administration Regulations (“EAR”). Please note that, if applicable, an offer for employment will be conditioned on authorization to receive software or technology controlled under these laws and regulations.

Have we sparked your interest? Then send us your CV and your references.

Top Skills

Marketing Automation Tools
Prm Platforms
Salesforce
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The Company
HQ: Eden Prairie, MN
810 Employees
Year Founded: 2012

What We Do

The cybersecurity industry has an effectiveness problem. Every year new technologies, vendors, and solutions emerge, and yet despite this constant innovation we continue to see high profile breaches in the headlines. All organizations know they need better security, but the dizzying array of options leave resource-constrained IT and security leaders wondering how to proceed. At Arctic Wolf, our mission is to End Cyber Risk through effective security operations. To achieve this, we believe that organizations must do three key things:

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