Senior Specialist Communications

Posted 11 Days Ago
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Bentonville, AR, USA
Hybrid
Senior level
eCommerce • Food • Marketing Tech • Retail
The Role
Develops and executes internal and external communications, change-management messaging, website and landing-page content, blog publishing, presentations, case studies, sales materials, and other branded resources. The role ensures consistent messaging, manages content projects, supports marketing and business-development initiatives, and collaborates with leaders and cross-functional teams to improve communication effectiveness and brand consistency.
Summary Generated by Built In

The Senior Communications Specialist plays a key role in strengthening internal communications across the organization. This position partners closely with the Internal Communications team and company leaders to develop clear, engaging associate communications that support HR initiatives, reinforce the employment brand, and help connect stakeholders across multiple locations.

Responsibilities
  • Develop and execute strategic communication plans and content for internal and external projects.
  • Support the change management process by communicating to build awareness, foster understanding and result in associates taking the desired action for key initiatives.
  • Ensure compliance with established brand, messaging, and style guidelines across all communications and marketing materials.

  • Own and maintain the company website, including updating content, coordinating enhancements, and ensuring information remains current and aligned with business priorities.

  • Create, manage, and optimize landing pages to support marketing, sales, recruiting, and business initiatives.

  • Lead content development, publishing, and coordination of the company blog, working with internal subject matter experts and business leaders to generate relevant content.

  • Own the development, organization, and ongoing management of company presentations, case studies, sales materials, and other brand-approved content, maintaining a centralized library of current resources for internal and external use. 

  • Create, edit, and update sales enablement materials, including sales sheets, one-pagers, capabilities presentations, case studies, and other business development resources.

  • Partner with business development leaders to create customized presentations and materials for new business opportunities. 

  • Identify opportunities to improve communication processes, content effectiveness, and brand consistency across channels.

Qualifications

Education

  • Bachelor of Arts Degree
  • Bachelor of Science Degree

 

Requirement

  • A Bachelor’s degree or equivalent in a related area such as journalism, communications, public relations, or integrated communications preferred.
  • Five years of experience working in a related field
  • Experience developing marketing, sales, or communications materials for both internal and external audiences.
  • Experience coordinating multiple content projects simultaneously while meeting deadlines.

 

Knowledge, Skills and Abilities

  • Proficient with professional communications standards, including writing style guides and corporate communication best practices
  • Strong writing and editing skills
  • Utmost attention to detail and excellent organizational skills.
  • Adept at dealing with ambiguous situations
  • Outstanding project manager and self-starter who can work independently
  • Demonstrated experience in and knowledge of content management systems
  • Creativity and innovation competencies
  • Proficiency in SharePoint and the entire Microsoft Office suite
  • Ability to simultaneously balance multiple projects with competing priorities while working in a deadline-driven environment 
  • Proven team player with strong interpersonal skills
  • Strong collaboration skills with the ability to work across departments including sales, integrated marketing, creative, and senior leadership teams. 
  • Experience creating executive presentations, sales decks, one-pagers, and other business development materials. 
  • Strong understanding of website content management, landing page strategy, and digital content best practices. 

 

Physical Requirements
  • Sit for extended periods (typically 6+ hours per day).
  • Use a computer, including keyboard and mouse, for prolonged periods.
  • Lift and carry light items (e.g., files, office supplies, laptops, typically 20+ pounds).
  • Reach, bend, or stoop occasionally to access files or office materials.
  • Maintain focus and attention for long periods of desk-based work.
  • Follow clear directions.
  • Perform repetitive motions (e.g., typing, clicking) consistently throughout the day.

#DiscoverYourPath

About Us
Product Connections is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.
As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is to deliver brand solutions that connect products to the right target at the right time, effectively moving consumers down the conversion funnel.
With over 10,000 experts in the field and more than 150 corporate employees, we have a range of talents and experience that redefine what it means to be a marketing agency. We pride ourselves on fostering a supportive, collaborative, and inclusive culture where employees are encouraged to think big, grow their skills, and take their careers to the next level. Join Product Connections and discover a workplace where your ideas matter, your growth is supported, and your impact is felt—let’s build something great together.
Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact [email protected]. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.  
Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.  
The Acosta Group utilizes E-Verify for validating the ability to work in the United States for all job candidates. If you want more information on what this entails and your rights as a job applicant, please use the link provided to access information on our use of E-Verify and your right to work. Employer Resources (e-verify.gov)
By applying, you agree to our Privacy Policy and Terms and Conditions of Use.
#DiscoverYourPath

Skills Required

  • Bachelor's degree or equivalent in journalism, communications, public relations, integrated communications, or a related area
  • Five years of experience in a related field
  • Experience developing marketing, sales, or communications materials for internal and external audiences
  • Experience coordinating multiple content projects while meeting deadlines
  • Professional communications standards, writing style guides, and corporate communication best practices
  • Strong writing and editing skills
  • Strong attention to detail and organizational skills
  • Ability to manage ambiguity and work independently
  • Experience with content management systems
  • Proficiency in SharePoint and Microsoft Office
  • Experience creating executive presentations, sales decks, one-pagers, case studies, and business-development materials
  • Understanding of website content management, landing-page strategy, and digital content best practices
  • Strong collaboration and interpersonal skills across sales, marketing, creative, and senior leadership teams
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The Company
HQ: Jacksonville, Florida
38,397 Employees

What We Do

Acosta Group fuses storied expertise, unmatched connectivity and advanced insight to accelerate brand growth – everywhere you sell. Our collective of the most trusted retail, marketing and foodservice agencies is reimagining how people connect with brands at every point in the consumer journey. Comprised of Acosta, ActionLink, CORE Foodservice, CROSSMARK, Mosaic, Premium Retail Services and Product Connections, Acosta Group understands and anticipates evolving consumer needs, fueling accelerated performance to connect tomorrow's commerce today. The collective delivers end-to-end solutions, including headquarter sales services, omnichannel retail solutions, assisted sales and training, integrated marketing, foodservice sales enablement and culinary solutions, and the most advanced data and insights.

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