This role reports to the Director of Brand Media and is an excellent opportunity for someone early in their media career who is eager to grow within a fast-paced, performance-driven environment.
*This role is based in the WHOOP office located in Boston, MA. The successful candidate must be prepared to relocate if necessary to work out of the Boston, MA office.*
RESPONSIBILITIES:
- Support trafficking, scheduling, and launch of campaigns across YouTube, Paid Social, Linear TV, Streaming/CTV, and OTT platforms
- Support the build, launch, and QA of paid social campaigns across platforms, ensuring audience targeting aligns with WHOOP’s core verticals and awareness goals
- Coordinate with brand and creative teams to traffic assets, follow brand guidelines, and help ensure messaging aligns with campaign objectives.
- Track upper- and mid-funnel performance (reach, frequency, video views, engagement, consideration)
- Assist in compiling clear, recurring performance reports that provide actionable insights
- Maintain dashboards to support accurate execution and reporting
- Act as a day-to-day contact for vendors and platform partners, managing campaign updates or changes
- Collaborate cross-functionally with Marketing Analytics, Creative, and Performance teams to ensure alignment across media initiatives
QUALIFICATIONS:
- Bachelor’s degree in Marketing, Advertising, Communications, or related field
- 1-3 years of experience in media, marketing, or agency environments
- Strong analytical skills and comfort working with campaign performance data
- Exceptional organizational skills and attention to detail
- Proficiency in Microsoft Excel and/or Google Sheets
- Clear written and verbal communication skills
- Basic understanding of digital media buying and measurement
- Familiarity with media metrics (e.g., GRPs, CPMs, reach, frequency)
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What We Do
At WHOOP, we’re on a mission to unlock human performance. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. Our wearable device and performance optimization platform has been adopted by many of the world's greatest athletes and consumers alike.
Why Work With Us
At WHOOP, we’re focused on building an inclusive and equitable team with a strong sense of belonging for everyone—increasing representation in every way as our team grows. We believe that our differences are our source of strength—so much so it’s one of our core values.
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