Senior Social Media Specialist

We Put the World on Vacation

Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands. Our dedicated associates help the company achieve its mission to put the world on vacation. Innovation and growth keep our work interesting and fun. Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.

We are seeking a Sr. Social Media Specialist to elevate the presence of our brands across all social media channels. You will play a vital role in developing and implementing a fresh social strategy, creating engaging content around the globe, and shaping how we tell the stories of our resorts, experiences, and lifestyle.

How You'll Shine:

• Build, oversee and execute social media campaigns and content that drive engagement, education, and follower growth. (25 % of time)
• Write copy and publish content across Travel + Leisure Co.’s social media channels, including Instagram, Facebook, LinkedIn, and TikTok. (25% of time)
• Review all influencer and talent partnerships to ensure brand alignment and address any potential risks. (15%)
• Collaborate with internal and external stakeholders to ensure the social media team supports all business needs. (15% of time)
• Stay up-to-date on emerging social media trends and best practices across key platforms, implementing them to drive deeper engagement. (10% of time)
• Monitor and analyze social media analytics to generate impactful campaigns and content. (10% of time)

Travel Requirements

• This role will involve travel to various resorts around the country or business meetings 1-2 times a month. 25% travel

What You'll Bring:

• Bachelor’s Degree
• Deep understanding of social media platforms, including but not limited to Instagram, Facebook, TikTok, and LinkedIn.
• Proven track record in social media strategy, content creation and execution.
• Passion for social media, trends and online consumer behavior.
• Experience managing influencer partnerships on a micro and macro level.
• Willingness to work in a fast-paced environment with an openness to change as strategy and business needs evolve.
• Strong written and verbal skills.
• Experience with Social Media Management tools (Sprinklr, Meltwater, Canva, etc.).
• 3-5 years of experience with social media management or social content creation; experience in hospitality industry desirable.

Experience equivalent to the education requirement may be accepted in lieu of the education requirement.

#BCD

How You'll Be Rewarded:

We offer a diverse range of comprehensive health and welfare benefits to associates who work 30 or more hours per week to meet your needs and support you throughout your career with us. Travel + Leisure Co. benefits include:

Note: Temporary and/or seasonal associates are ineligible for Paid Time Off.

• Medical
• Dental
• Vision
• Flexible spending accounts
• Life and accident coverage
• Disability
• Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
• Wish day paid time to volunteer at an approved organization of your choice
• 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
• Legal and identify theft plan
• Voluntary income protection benefits
• Wellness program (subject to provider availability)
• Employee Assistance Program

Where Memories Start with You

Hospitality is at the heart of all we do at Travel + Leisure Co. Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another. We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience. Join our global team and build a career where memories start with you.

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class. If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to [email protected], including the title and location of the position for which you are applying.