Senior Social Media Executive – Spain (12 month FTC)

Job title: Senior Social / Digital Media Executive – Spain (maternity cover)

Location: Dublin, Ireland

Overview of the role:

We are seeking a dynamic and creative Senior Social / Digital Media Executive to support our growing social media and digital marketing efforts in Spain. In this role, you will collaborate closely with the Senior Social Media Manager to develop best-in-class content, strengthen community engagement, and execute high-impact social campaigns. You’ll play a key role in shaping our brand presence across major platforms, driving audience growth, and creating meaningful interactions with players and fans.

What you’ll do:

• Support the Senior Social Media Manager in creating content briefs and managing social projects from concept through to market activation.

• Proactively contribute fresh, innovative ideas and take ownership of creative initiatives.

• Deliver exceptional customer engagement by monitoring social channels and responding promptly to player and fan questions, feedback, and comments.

• Plan, launch, and optimize paid social campaigns to drive reach, engagement, and performance against campaign KPIs.

• Develop and execute video strategies, including ideation, scripting, and coordinating post-production.

• Create UGC-style videos using tools such as CapCut.

• Monitor emerging social trends and platforms, providing insights and recommendations to team leads.

• Maintain consistent brand tone and voice across community management, collaborating with copywriters to grow online communities.

• Plan, schedule, and publish daily content across key platforms (Instagram, Facebook, TikTok, X, YouTube, etc.), ensuring alignment with weekly and monthly marketing objectives.

• Deliver weekly, monthly, and quarterly performance reports to the social media team, marketing team, and leadership.

• Ensure all campaigns and content undergo rigorous quality assurance checks.

What you’ll bring

• Proven experience managing social media channels in a professional setting.

• Strong passion for content creation, storytelling, and sports.

• Experience with short-form video content (TikTok, Reels, YouTube Shorts).

• A creative, innovative mindset with a passion for digital storytelling and community building.

• Excellent organizational skills with the ability to prioritize effectively and maintain high attention to detail.

• Proficiency in Microsoft Office Suite.

• Fluency in Spanish and English (required).

• Video production skills are a strong plus.

Why choose us:

Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.

• Discretionary annual performance bonus

• 30 days paid leave

• Health and dental insurance for you, your partner and your children (if you all live at the same address)

• Personal life insurance and income protection

• The option to join our company pension scheme

• A personal interest allowance to let you learn something new or pursue a hobby

• External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career

• Looking to extend your family? You will receive a cash gift of 1,000 EUR for your new addition whilst working for us

• 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay

• Access to an onsite gym.

Equal opportunities:

At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.

We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at [email protected]. Your journey with us is focused on ensuring you have what you need to be your best self.

Learn more about the works we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/

The group:

Betfair International is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.