Become a part of our caring community and help shape how Humana shows up across social platforms with content that is timely, thoughtful, and built for the way people engage today. The Senior Social Media Content Designer creates platform-native organic content that captures attention, strengthens brand connection, and supports Humana’s mission to help members, patients, and communities achieve their best health.
In this role, you will translate business priorities, audience insights, and social media trends into compelling content across channels. A typical day may include concepting posts, building visual content systems, refining platform personas, collaborating with creative partners, and using performance signals to improve engagement.
The Senior Social Media Content Designer develops social-first creative that is tailored to each platform, audience, and content objective. This role brings together design craft, content strategy, brand voice, and social media best practices to create organic content that is engaging, accessible, and consistent. The position partners closely with social media strategists and business stakeholders to turn complex healthcare messages into clear and meaningful social experiences. By improving how Humana connects with people in the feed, this role helps members, patients, and communities engage with content that feels relevant, useful, and human.
Key Role Functions
Create bespoke, platform-native organic social content across formats such as static posts, carousels, short-form video concepts, stories, and social graphics
Use audience insights, platform behaviors, and performance data to design content that captures attention and drives meaningful interaction
Help establish and maintain personas, tone, and style systems for Humana’s social media accounts to ensure consistency across posts and campaigns
Partner with copywriters, designers, social strategists, and creative leadership to concept, develop, refine, and deliver high-quality social content
Apply current social media best practices, emerging trends, accessibility standards, and brand guidelines to improve engagement and content effectiveness
Use your skills to make an impact
Required Qualifications
Bachelor’s degree or higher in design, communications, marketing, journalism, English, or a related field
5+ years of experience in social media content design, content strategy, creative development, digital design, or a related discipline
Portfolio demonstrating social-first content across multiple platforms, including examples of platform-specific visual and/or written content
Experience applying brand, voice, tone, accessibility, and platform standards to organic social media content
Demonstrated ability to manage multiple projects, collaborate cross-functionally, and deliver content in a fast-paced environment
Preferred Qualifications
Experience creating organic social content for healthcare, insurance, wellness, financial services, or another regulated industry
Experience developing account personas, content pillars, recurring social formats, or social voice and tone systems
Working knowledge of social analytics and ability to translate performance insights into content recommendations
Experience with Adobe Creative Suite, Figma, Canva, motion tools, or comparable creative software
Familiarity with paid social creative, influencer or creator content, employee advocacy, or integrated campaign development
Location & Work Arrangement
Preferred locations: Arlington, VA; Louisville, KY; Atlanta, GA; Boston, MA; Chicago, IL; New York, NY; Tampa, FL; Nashville, TN; Dallas, TX; Seattle, WA; Denver, CO; Fort Lauderdale, FL
Periodic in-office work may be required to support collaboration, key meetings, and leadership engagement. Remote options will be considered based on role needs and candidate experience
Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.
Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.
Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 09-16-2026About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Skills Required
- Bachelor's degree or higher in design, communications, marketing, journalism, English, or a related field
- 5+ years of experience in social media content design, content strategy, creative development, digital design, or a related discipline
- Portfolio demonstrating social-first content across multiple platforms, including platform-specific visual and/or written content
- Experience applying brand, voice, tone, accessibility, and platform standards to organic social media content
- Ability to manage multiple projects, collaborate cross-functionally, and deliver content in a fast-paced environment
- Experience creating organic social content for healthcare, insurance, wellness, financial services, or another regulated industry
- Experience developing account personas, content pillars, recurring social formats, or social voice and tone systems
- Working knowledge of social analytics and ability to translate performance insights into content recommendations
- Experience with Adobe Creative Suite, Figma, Canva, motion tools, or comparable creative software
- Familiarity with paid social creative, influencer or creator content, employee advocacy, or integrated campaign development
Humana Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Humana and has not been reviewed or approved by Humana.
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Healthcare Strength — Medical, dental, vision, supplemental health, and long-term care insurance are offered alongside on-site/virtual wellness resources and weekly paid well-being time, indicating a whole-person focus.
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Leave & Time Off Breadth — Paid PTO and holidays, volunteer time, and formal leave options such as parental and caregiver time provide broad time-away support. Adoption assistance and lactation rooms extend coverage for key life events.
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Retirement Support — A 401(k) with company match anchors long-term savings. Employer-matched emergency savings programs complement retirement planning.
Humana Insights
What We Do
At Humana, our cultural foundation is aligned to helping members achieve their best health by delivering personalized, simplified, whole-person healthcare experiences. Recognizing healthcare needs continue to evolve for each person, for each family and for each community, Humana continuously creates innovative solutions and resources that help people live their healthiest lives on their terms –when and where they need it. Our employees are at the heart of making this happen and that’s why we are dedicated to building an organization of dynamic talent whose experience and passion center on putting the customer first.
