Senior Social Media & Content Creator (OnDemand)

Posted 3 Days Ago
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Bangkok, Phra Nakhon, Bangkok, THA
In-Office
Senior level
Edtech • Information Technology • Professional Services
The Role
Own social media campaigns and create platform-specific written, visual, and video content for OnDemand Education. Build brand presence across TikTok, Instagram, and Facebook; manage influencers, online communities, and customer service interactions; monitor competitors and analyze campaign KPIs to improve engagement, awareness, conversions, and ROI.
Summary Generated by Built In

About LEARN Corporation & OnDemand Education

LEARN Corporation is Thailand’s leader in lifelong-learning EdTech. Guided by our conviction that “learning opportunities can improve one’s quality of life,” we harness technology to design engaging, age-inclusive learning experiences that help people develop new skills, achieve ambitious goals, and pass on good things to others—advancing Thai society together. Our dream is to serve as a private “ministry of education,” upgrading education nationwide and preparing every learner for the future.

OnDemand Education, a cornerstone of LEARN ecosystem, is more than a tutoring service—it’s a trusted pathway to students’ dream careers. Through flexible live and online courses, we cover every core subject—Physics, Chemistry, Biology, Mathematics, English—and all Thai university-entrance requirements (TCAS). By combining expert instruction with personalized learning technology, OnDemand Education sharpens exam readiness and equips learners to achieve their future aspirations.

Social media run their companies' public accounts, which they use as vehicles to interact with clients. Ultimately, most social media use their platforms to drive engagement and sales.

This role will be responsible for building a social media presence for our brands. Social media will be required to run advertising campaigns and drive engagement by creating high-quality original content. You should also engage influencers, manage our community by responding to comments, and oversee our customer service across all platforms.

Join us and help the next generation turn ambition into achievement.

What You’ll Drive
  • Campaign Ownership – Plan and execute social media campaigns that align with brand goals and drive engagement, awareness, and conversions.
  • Content Creation – Develop platform-specific content (written, visual, and video) that is original, on-brand, and optimized for reach and interaction.
  • Brand Presence – Maintain a strong and consistent brand voice across platforms (e.g., TikTok, Instagram, Facebook), ensuring an engaging and professional online presence.
  • Influencer Marketing – Identify and collaborate with influencers to support brand campaigns and maximize campaign ROI.
  • Community Management – Foster a healthy online community by responding to comments, moderating discussions, and ensuring a respectful environment.
  • Customer Service Support – Oversee interactions on social media to ensure timely and helpful responses to customer inquiries and issues.
  • Performance Analysis – Monitor KPIs, track competitors, and analyze campaign results to improve future strategies and maintain competitive edge.
What You'll Bring
  • Bachelor’s degree in Marketing, Communications, Advertising, or a related field (preferred).
  • Minimum 2 years of experience in social media marketing or a related role.
  • Proven ability to build and grow social media communities across platforms.
  • Strong understanding of social media strategy, influencer engagement, and platform trends.
  • Ability to adapt tone and messaging for different audiences and platforms.
  • Basic knowledge of design and media production principles.
  • Skilled in using analytics tools to measure and report campaign performance.
  • Strong interpersonal and communication skills for both internal collaboration and external influencer relations.
  • Excellent critical thinking and problem-solving skills.

Note: The Company may use AI-assisted tools to support data analysis at certain stages of the recruitment process. The Human Resources team oversees the entire process and retains final decision-making authority to ensure an accurate and comprehensive assessment. Applicant data will not be used to train AI models and will only be accessible to authorized HR personnel and the relevant hiring managers or supervisors. By submitting your application for this position through the recruitment system, you acknowledge that you have read and understood this notice.

Skills Required

  • Minimum 2 years of experience in social media marketing or a related role
  • Proven ability to build and grow social media communities across platforms
  • Strong understanding of social media strategy, influencer engagement, and platform trends
  • Ability to adapt tone and messaging for different audiences and platforms
  • Basic knowledge of design and media production principles
  • Experience using analytics tools to measure and report campaign performance
  • Strong interpersonal and communication skills for internal collaboration and external influencer relations
  • Excellent critical thinking and problem-solving skills
  • Bachelor's degree in Marketing, Communications, Advertising, or a related field
Am I A Good Fit?
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The Company
417 Employees

What We Do

LEARN Corporation is Thailand's leader in lifelong-learning EdTech, pioneering innovation by applying technology to develop and design learning experiences for people of all ages, with a mission to upgrade education nationwide.

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