The Role
The Senior SEO Strategist will implement SEO strategies, conduct audits, optimize content, manage tools, and report on performance. They will leverage AI insights for organic search improvements.
Summary Generated by Built In
CourtAvenue is a company of industry experts accelerating digital transformation for the world’s most ambitious companies.
At CourtAvenue, you will be a part of a culture powered by entrepreneurs, technologists, data scientists and the habitually restless dedicated and energized to design products and services that transform businesses while optimizing them for growth. You will have the opportunity to learn and grow within a culture that values innovation while focusing on redesigning the experience between consumer and service (or product) by leveraging a fluid, seamless, and thoroughly transparent engagement.
We are seeking a full-time, SEO expert and strategist to support ongoing SEO optimization and maintenance across several client brands. The Senior SEO Strategist will act as the sole and beginning of our SEO team, working alongside content strategy practice to deliver SEO informed strategic deliverables. You will be the primary SEO executor, responsible for managing and implementing best-in-class SEO strategies with a strong focus on technical SEO, agile implementation, and continuous optimization.
In addition to general SEO, experience with retailer search algorithms across retailers like Amazon and Walmart is preferred. The Senior SEO Strategist should have a pulse on how AI is transforming the search landscape, especially as it relates to the evolution from SEO to GEO, and be prepared to share trends and implications.
Responsibilities
- Conduct ongoing SEO audits and implement technical SEO fixes across multiple client websites (real-time, agile iterations rather than waterfall planning)
- Maintain and optimize schema markup and structured data (including schema graphs)
- Support and manage SEO integrations with platforms such as Yext and Google My Business
- Collaborate with development and content teams to implement SEO improvements in platforms like Contentful
- Perform keyword research, semantic strategy development, and “quick win” optimization for multiple client brands
- Provide SEO recommendations for organic search improvements across the retail landscape
- Have a perspective on how AI is going to transform the SEO landscape - and be able to incorporate AI-based recommendations into deliverables
- Monitor and resolve SEO audit issues and track performance
- Stay current with the latest SEO trends, tools, and algorithm updates
- Provide insights, reports, and recommendations to improve organic visibility and performance
Requirements
- 5+ years of experience in technical SEO and content optimization
- Proven experience with schema, structured data, and SEO platforms (e.g., Yext, Google Search Console)
- Familiarity with Contentful or other headless CMS platforms
- Strong experience with SEO tools (e.g., SEMrush, Screaming Frog, Ahrefs, etc.)
- Comfortable working independently with light oversight
- Excellent problem-solving and analytical skills
- Strong communication skills with the ability to distill complex SEO concepts into actionable insights
Additional Information
- Candidates must reside in one of the locations listed: Cincinnati, Chicago, Bentonville, Dallas
- Full-time with hybrid schedule working in office 3 days a week
- Benefits including health, dental, vision
- 401K with a company match
- Flexible PTO
- 17 Paid Holidays
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At CourtAvenue, we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
CourtAvenue is an Equal Opportunity/Affirmative Action employer. We recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.
Top Skills
Ahrefs
Contentful
Google My Business
Schema Markup
Screaming Frog
Semrush
Seo
Structured Data
Yext
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The Company
What We Do
CourtAvenue is an Operating Network of digital transformation companies that utilizes data, machine learning and emerging technologies to build powerful relationships between brands and consumers.
