AutoZone is seeking a Sr. SEO Specialist to assist in the development and implementation of its SEO Technical strategy for organic growth across traditional search engines and emerging AI-driven search experiences. The ideal candidate will be responsible for keyword research, content management, on-page optimization, and reporting. The Sr. SEO Specialist is comfortable handling and prioritizing multiple tasks simultaneously and collaborates with the SEO team, internal stakeholders, and agencies to develop and execute the SEO strategy.
Responsibilities- Use SEO analytics, and AI search measurement tools to evaluate search performance and measure results against internal goals, competitors, and SEO best practices
- Perform ongoing keyword and content research to help drive content strategies
- Develop strategies based on analytics, keywords, competitors, and industry research
- Monitor and analyze performance within AI-powered search experiences, including generative search results, answer engines, and LLM citations, and identify opportunities to improve brand visibility and authority
- Compile and present SEO performance reports and analysis from platforms such Adobe Analytics, Google Search Console, Screaming Frog, Ahrefs, and other enterprise SEO platforms
- Assist in the implementation of content and on-page optimization strategies, including uploading new content and meta changes
- Communicate strategies, data, research, and the impact of SEO recommendations to cross-functional teams, including IT, Marketing, Product, UX, and Merchandising
- Stay current with the latest SEO trends, news, and tactics, including algorithm changes and best practices that impact organic performance
- Partner with vendors and agencies coordinating SEO roadmap and tactics
- Bachelor’s degree in Marketing, Business, Merchandising, Advertising, Communications or related field
- Experience with Automotive industry is a plus
- 5+ years of SEO experience
- 5+ years’ experience with web analytics tools such as Adobe Analytics
- 5+ years with SEO tools such as Screaming Frog, SEMrush, Google Search Console, and SimilarWeb
- Strong analytical skills with the ability to communicate data and drive meaningful action
- Background and experience with HTML, JavaScript, and CSS
- Experience with content management systems
- Well-organized, high attention to detail, deadline-oriented, and a team player
- Experience with presenting strategies, data, and recommendations to key stakeholders
- Excellent written and verbal communication skills
- Competitive pay
- Unrivaled company culture
- Medical, dental and vision plans
- Exclusive discounts and perks, including an AutoZone in-store discount
- 401(k) with company match and Stock Purchase Plan
- AutoZoners Living Well Program for free mental health support
- Opportunities for career growth
- Paid time off
- Life, and short- and long-term disability insurance options
- Health Savings and Flexible Spending Accounts with wellness rewards
- Tuition reimbursement
Skills Required
- Bachelor's degree in Marketing, Business, Merchandising, Advertising, Communications or related field
- Experience with Automotive industry
- 5+ years of SEO experience
- 5+ years' experience with web analytics tools such as Adobe Analytics
- 5+ years with SEO tools such as Screaming Frog, SEMrush, Google Search Console, and SimilarWeb
- Strong analytical skills with the ability to communicate data and drive meaningful action
- Background and experience with HTML, JavaScript, and CSS
- Experience with content management systems
- Well-organized, high attention to detail, deadline-oriented, and a team player
- Experience presenting strategies, data, and recommendations to key stakeholders
- Excellent written and verbal communication skills
AutoZone Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about AutoZone and has not been reviewed or approved by AutoZone.
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Retirement Support — A 401(k) savings plan is offered, with employer matching contributions made per pay period noted in company materials. This creates a structured long‑term savings path for eligible employees.
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Equity Value & Accessibility — An employee stock purchase plan enables buying company stock at a discounted price. This provides an additional wealth‑building avenue beyond base wages.
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Healthcare Strength — Core medical, dental, vision, prescription, life, disability, and EAP coverage are available as part of standard packages. These offerings establish a comprehensive baseline of health and protection benefits for eligible employees.
AutoZone Insights
What We Do
AutoZone is the nation's leading retailer and a leading distributor of automotive replacement parts and accessories with more than 7,000 stores in the US, Mexico, Brazil and Puerto Rico. Each store carries an extensive line for cars, sport utility vehicles, vans and light trucks, including new and remanufactured hard parts, maintenance items and accessories. AutoZone, headquartered in Memphis, TN, is a growing Fortune 300 company with a deep commitment to serving our customers, communities and fellow AutoZoners. We have vast opportunities in our stores, distribution centers, field offices, specialty business units and Store Support Center and embrace diverse experiences, backgrounds, knowledge and ideas to strengthen our teams and business. Our team is connected by a deep commitment to our Pledge and Values, principles established more than thirty years ago that reinforce our priorities and team culture. In addition, we constantly innovate and aspire to best serve our customers, creating new and better tools, training and outreach to serve both DIY and the professional installer customers. From in-store tools to E-Commerce, training and development to recognition, our team has the tools to help you grow your career at AutoZone. See where your drive can take you!
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